Marketing & Communications Development Program Analyst/Associate
PNCAbout the role
Position Overview
At PNC, our people are our greatest differentiator and competitive advantage in the markets we serve. We are all united in delivering the best experience for our customers. We work together each day to foster an inclusive workplace culture where all of our employees feel respected, valued and have an opportunity to contribute to the company’s success. As a [Marketing and Communication Development Program Associate within PNC's Marketing organization, you will be based in Pittsburgh, Pennsylvania.Job Description
The Marketing and Communication (MarCom) Development Program, based in Pittsburgh, PA is a 12-month program during which associates have the opportunity to rotate through different areas/teams within PNC’s MarCom Organization. The MarCom Organization is non-client facing and provides support to business leaders across PNC.
MarCom has responsibility for growing the PNC Brand and managing the reputational risk for all of PNC. Marketing and Communications is responsible for internal and external communications and marketing across PNC, providing expertise to PNC’s business leaders, employees and support a customer-centric organization driving strategic communications and bold marketing and innovative solutions to support PNC’s business priorities.
The program consists of rotational assignments, shadow exposures, blended learning opportunities and mentoring which will enable associates to develop their skills. While in the program, associates will rotate through MarCom teams in select areas based on the associate’s development program area of focus. Rotational opportunities may be assigned in the following areas:
- Employee and Executive Communications
- External Media and Communications
- Internal Communications
- Brand Marketing
- Regional Marketing
- Social Media
Associates will work and network with MarCom professionals at various levels of the organization. Specific job responsibility will vary depending on each rotation within the program and associates will gain exposure in many different areas within the business.
Participates as an analyst/associate in the line of business development program.
- Performs or assists the core activities of the group by applying knowledge learned to drive business results (e.g. deal, sales, or process support, internal or external customer interaction, or supporting internal projects). Works under supervision and may have limited approval and/or exception authority.
- Participates in social learning within the organization (e.g. identifies and networks with business representatives and peers, participates in mentoring, job shadowing and community outreach)
- Participates in formal learning (e.g. classroom, web-based, or virtual) and completes related activities and projects.
- Supports the internal and external customer experience by providing excellent service at all times; takes accountability and ensures problem resolution.
PNC Employees take pride in our reputation and to continue building upon that we expect our employees to be:
- Customer Focused - Knowledgeable of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and able to leverage that information in creating customized customer solutions.
- Managing Risk - Assessing and effectively managing all of the risks associated with their business objectives and activities to ensure they adhere to and support PNC's Enterprise Risk Management Framework.
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Qualifications
Successful candidates must demonstrate appropriate knowledge, skills, and abilities for a role. Listed below are skills, competencies, work experience, education, and required <
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