Senior Director, Mobile Publishing

Welcome to Warner Bros. Discovery… the stuff dreams are made of.

Who We Are…

When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Earth. Behind WBD’s vast portfolio of iconic content and beloved brands, are the storytellers bringing our characters to life, the creators bringing them to your living rooms and the dreamers creating what’s next…

From brilliant creatives, to technology trailblazers, across the globe, WBD offers career defining opportunities, thoughtfully curated benefits, and the tools to explore and grow into your best selves. Here you are supported, here you are celebrated, here you can thrive.

WB Games is a leader in the games industry across all game platforms and mobile devices. Our diverse and inclusive workforce creates and brings to life the most beloved characters, franchises, heroes, and wizards in the world. We are fans of what we make and proud of what we do. We have studios and offices across the globe.

The Job

The Senior Director, Mobile Publishing is a new, high-impact leadership role focused on accelerating the growth for WB Games Boston’s mobile strategy titles, with a primary focus on Game of Thrones: Dragonfire and continued oversight of Game of Thrones: Conquest.

This leader will be responsible for driving publishing and growth strategy across user acquisition, product marketing, performance marketing, social, community, and creative services. The role is focused on driving results in the highly competitive mobile strategy category through strong execution, market-informed decision-making, and tight integration across growth levers.

This role requires a seasoned mobile publishing leader with deep expertise in free-to-play mobile games, growth strategy, creative performance, and cross-functional execution. You must be passionate about our IP (Game of Thrones), mobile games, and building scalable publishing systems that translate insights and competitive intelligence into results (ROAS & Scale).

We’re looking for someone who is both a strategic thinker and a hands-on operator — a leader who can set direction, move quickly, and embed best-in-class mobile publishing and growth practices within the organization. This role is growth-first and partners closely with the development teams who own gameplay and monetization design.

The Daily

• Mobile Publishing Strategy: Lead mobile publishing strategy and execution from pre-launch through live operations, with a focus on user acquisition effectiveness and publishing readiness. Define publishing priorities, growth plans, and execution strategies based on market performance, acquisition trends, and creative results. Establish the long-term vision and organizational structure for the mobile publishing team.
• Publishing Operations: Own execution of the mobile publishing function within the studio, setting clear priorities and driving coordination across User Acquisition, Creative Services, Product Marketing, Social & Community, Analytics, Live Ops, and Partner Relations. Work closely with Product and Live Ops leadership to align publishing plans with development timelines and live cadence, ensuring publishing inputs are integrated early and executed consistently from pre-launch through live operations.
• Growth Accountability: Own publishing budget planning and investment strategy across brand, performance, creative, creator, social, community, and lifecycle campaigns. Partner with Product to define KPIs, forecast performance, and deliver against business targets. Accountable for full-funnel performance from IPMs to ROAS. Define shared accountability and collaboration rhythms across channel owners to ensure performance media is integrated into holistic player journeys.
• Network & Platform Strategy: Understand platform differences (iOS, Google Play, PC, alternative stores) and how to best optimize our publishing strategy accordingly. Ensure user acquisition and creative strategies are optimized by channel, accounting for differences in user attention, ad formats, and interaction models across networks. Apply channel-specific creative approaches to maximize engagement, ROAS, and scalability.
• Insights and Data-Driven Decision Making: Use data and market signals to guide investment decisions, creative testing, and product roadmaps. Embrace a performance marketing culture grounded in testing, iteration, and creative experimentation.
• Team Leadership & Management: Build and lead a high-performing mobile publishing team. Define clear roles, develop talent, and foster a culture of agility, accountabil