Sr. Field Marketing Manager, Public Sector
Recorded Future, Inc.About the role
With 1,000 intelligence professionals, over $300M in sales, and serving over 1,800 clients worldwide, Recorded Future is the world’s most advanced, and largest, intelligence company!
The Role: Recorded Future is seeking a strategic and innovative Senior Field Marketing Manager to extend its leadership position in the Security Intelligence industry. In this role, you will drive pipeline growth and customer retention by designing and executing targeted marketing campaigns exclusively for our federal government accounts. You will integrate advanced digital and data-driven strategies with a deep understanding of federal procurement and compliance, ensuring high-impact, multi-channel campaigns that resonate with both technical and business audiences.
What you’ll do as Senior Field Marketing Manager, Public Sector:
- Integrate with the federal government sales, channel, and tech alliance teams, along with corporate marketing, to develop annual field marketing plans that support overall pipeline growth.
- Proactively engage with the federal sales teams to coordinate, communicate, and optimize the impact of marketing activities.
- Work with the marketing team to develop and execute integrated campaigns across digital, social media, paid ads, product marketing, and other channels to effectively reach and engage the federal market.
- Plan, execute, and manage live field and partner events as part of the overall marketing mix, ensuring a cohesive pre-event, at-event, and post-event strategy to drive engagement and response rates.
- Develop and implement a targeted account strategy to support account-based selling.
- Collaborate with the marketing team to create promotional materials, assets, and signage for field marketing initiatives.
- Track, measure, and report on the effectiveness of marketing programs and campaign ROI, providing recommendations for optimization.
- Manage budgets and expenses in an organized manner to maximize marketing impact.
- Communicate and educate the sales team on new and planned marketing activities across global, regional, and local programs.
Qualifications
- Minimum of 7 years’ marketing experience with a focus on field marketing initiatives for federal government organizations; experience in the cybersecurity industry is a plus.
- Demonstrated expertise in demand generation, multi-channel marketing, and inbound marketing strategy/execution specifically for Federal programs
- Proven ability to build strong relationships with sales teams and drive awareness and sales through strategic marketing programs.
- Exceptional project management skills and the ability to align tactical plans with overarching business strategies.
- Proficiency with key marketing and sales tools (including CRM and marketing automation platforms).
- Familiarity with federal procurement processes and compliance requirements.
- Willingness and ability to travel 25%-30% of the time.
Why should you join Recorded Future?
Recorded Future employees (or “Futurists”), represent over 40 nationalities and embody our core values of having high standards, practicing inclusion, and acting ethically. Our dedication to empowering clients with intelligence to disrupt adversaries has earned us a 4.8-star user rating from Gartner and more than 45 of the Fortune 100 companies as clients.
Want more info?
Blog & Podcast: Learn everything you want to know (and maybe some things you’d rather not know) about the world of cyber threat intelligence
Instagram & Twitter: What’s happening at Recorded Future
The Record: The Record is a cybersecurity news publication that explores the untold stories in this rapidly changing field
Timeline: History of Recorded Future
Recognition: Check out our awards and announcements
We are committed to maintaining an environment that attracts and retains talent from a diverse range of experiences, backgrounds and lifestyles. By ensuring all feel included and respected for being unique and bringing their whole selves to work, Recorded Future is made a better place every day.
If you need any accommodation or special assistance to navigate our website or to complete your application, please send an e-mail with your request to our recruiting team at careers@recordedfuture.com
Recorded Future
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