Senior Marketing Operations Manager

Microsoft is a company where passionate innovators come to collaborate, envision what can be, and take their careers to levels they can't achieve anywhere else. This is a world of more possibilities, more innovation, more openness, and sky's-the-limit thinking -- a cloud-enabled world. At Microsoft we have unique capabilities to meet the needs of both individuals and organizations. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Microsoft’s Technology for Social Impact (TSI) has a mission of bringing the power of technology to every nonprofit and humanitarian organization to accelerate social good. This organization brings together our discount and grants programs, industry solutions, commercial sales efforts and partner ecosystems to empower nonprofits globally to address the world’s most pressing needs. This is a dynamic and fast-growing business focused on helping organizations on the front line of change to do their best work to create inclusive and enduring positive impact throughout our communities. Find out more about nonprofit offers Microsoft at: https://www.microsoft.com/en-us/nonprofits 

The TSI Marketing team is seeking an experienced and passionate Senior Marketing Operations Manager  to drive marketing innovation, marketing automation, lead management, and agency engagement for the TSI Global Demand Center. You will be accountable for aligning marketing tools and processes with business strategies, ensuring seamless integration and operational excellence.  

This role requires close collaboration with Engineering, Operations, Sales, and Marketing.  

Responsibilities

The Senior Marketing Operations Manager will: 

• Own the strategy and operations of our global demand center marketing technology stack for lead management and routing, campaign management and measurement, marketing database, and marketing performance reporting.  

• Lead global campaign setup and management including localization, accessibility, campaign analytics instrumentation, data hygiene, and email marketing.  

• Deliver processes and tools to drive breadth and depth marketing segmentation, account based marketing, nurture marketing, lead routing, and cross-sell/upsell, in conjunction with sales leads and product leads. 

• Responsible for owning the security, privacy and compliance of the tech stack and marketing platform. 

• Oversee capacity planning, process oversight and workflow management to optimize agency relationships and maximize business outcomes.  

• Own agency engagement processes, marketing program business rules, and system operations documentation, so teams do not need to rely on tribal knowledge.  

• Identify problems and issues quickly, and running a process to communicate to stakeholders, asse