Commercial Training Lead - CRH Americas Solutions - Atlanta, GA

 

 

Job ID:  499649
 

CRH is a leading global diversified building materials group, employing over 75,800 people at more than 3,160 locations in 29 countries. CRH is the leading building materials company in North America and the world. We manufacture and distribute a diverse range of superior building materials, products, and solutions, which are used extensively in construction projects of all sizes. 

 

Job Summary

 

The Commercial Training Lead is responsible for management, execution, measurement, and maintenance of sales training programs that effectively support Solutions selling for CRH Americas. This role is collaborative, seeking engagement and buy-in across commercial stakeholder groups and accountable for championing change adoption, supporting usage of training, techniques, and commercial tools. This role can work anywhere in the United States.

 

Job Responsibilities

 

• Support the Market teams in onboarding to Solutions. Work closely with the Solutions, CRM and Commercial Excellence Teams to define ongoing training scopes, develop and execute a thorough curriculum for Solutions.

• Review and enhance existing survey and assessment tools to accurately gauge user proficiency and training needs. Establish a process for regular survey data collection and analysis, using insights to shape training and support strategies.

• Collaborate with the Solutions and CRM teams to establish key metrics for adoption and market performance. Collect and analyze data, pinpoint barriers, implement strategies to boost adoption rates, and adjust tactics as necessary. Generate reports linking CRM adoption with revenue growth and conduct user training on dashboards. Monitor dashboard impact and refine training strategies accordingly.

• Organize routine meetings and devise a communication strategy to keep ComEx teams abreast of Solution initiatives, ensuring alignment and collaboration between both teams. Solicit and integrate feedback from teams and participants to continuously enhance the training program. Implement a feedback loop to facilitate ongoing improvements.

• Partner with the Solutions Team to craft a communication and onboarding plan for new teams and members. Develop resources, establish schedules, conduct regular check-ins, and gather feedback to refine communication processes.

• Collaborate with internal stakeholders to create comprehensive training materials for the new CRH Commercial Sales Methodology and Training Program. Contribute to developing core content tailored for sales teams, senior leadership, and managers. Assist in designing a certification program for new instructors, potentially transitioning training ownership.

• Work with the Solutions Team to establish and maintain a Solution Selling superuser program across relevant markets. Define roles and responsibilities, create supporting resources, identify and recruit potential superusers in each market, and gather feedback for system enhancements.

• Travel around 25%.

 

Job Requirements

 

• Bachelor’s degree Business, Information Technology, or a related field

• Strong understanding of Salesforce CRM functionality

• 5 -7 years of experience as a trainer with Salesforce sales cloud solutions

• Familiarity with principles and practices of learning and communications

• Strong presentation skills; experience in developing and delivering Salesforce CRM training both in-person and virtually

• Proven ability to engage learners and ensure that the content is relevant to its target audience

• Capable of working collaboratively in a team environment

• Effective prioritization and execution of tasks in a fast-paced and growing environment

• Exceptional written and verbal skills with a strong focus on building rapport and listenin