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Associate Director, Commercial Development & Professional Relations

Endo
United StatesRemotefull_timeVerifiedPosted 28 May 2024

About the role

Why Endo?

We want the best and brightest people at Endo to help us achieve our mission to develop and deliver life-enhancing products through focused execution. Our nearly 3,000 global team members understand the important role we play in delivering healthcare and are dedicated to supporting each other as we work to bring the best treatments forward. Our shared values of Integrity & Quality, Innovation, Drive, Collaboration and Empathy guide our team and enable us to deliver upon our vision of helping everyone we serve live their best life.

At Endo, we are building a diverse, equitable and inclusive workplace, and we are looking for talented individuals to join our team.

Job Description Summary

The Associate Director, Commercial Development & Professional Relations will support the development and implementation of specific strategies that deliver upon the Branded Pharmaceutical vision to become a “Best in Breed” Specialty Biopharmaceutical business. Endo must foster a stronger environment of trust, partnerships, and relationships with all external stakeholders. This role will act as an accessible, responsive and customer focused consultant with large group practices, academic centers/fellowship programs and scientific associations. There are several immediate areas of focus for this position specific to XIAFLEX® in Dupuytren’s Contracture (DC) and Peyronie’s Disease (PD): 1) building upon a strategic platform for large group practices in urology and hand surgery; 2) building customer focused strategies for key medical meetings and Key Opinion Leader (KOL) engagement with Endo’s commercial and medical leaders; 3) execution of strategy and project plan that cultivates relationships with teaching fellowships throughout the country and 4) development of targeted channel materials that focus on needs based on the customer audience.

• The position is an extension of Commercial marketing with a focus on external customer development.
• Responsible for all Branded product lines in Medical Therapeutics across the United States.

Job Description

Build a Strategic Platform for Large Group Practices - 60%

  • Leads development of opportunities within both community based and academic based practices, hand surgery groups, and the most influential KOLs for XIALFLEX PD and DC business. Immediately sets forward a plan to increase Endo’s presence and partnership within a 6-month timeframe. 
  • Leads franchise specific customer survey to show improvement on reputation and relationships from baseline and versus other similarly sized biopharmaceutical companies.  
  • Responsible for establishment of key activities to appropriately allocate resources specific to strategies that support the brands key initiatives and ultimately drive business within these customer segments. 
  • Drives cross-functional collection of relevant information, market intelligence, environmental factors and political landscape, to identify key issues and commits to action after developing alternative solutions that take into consideration strategic objectives, resource constraints, and organizational values.

Key Medical Meetings & Fellowships - 30%

  • Coordinates executive engagements across key medical meetings and conferences that target elevating Endo’s presence with Urologists and Hand Surgeons.
  • Leads development of an annual plan outlining the types of resources, interfaces and exposure required for Endo to increase its commitment to customers. 
  • In collaboration with the brand marketing team(s), leads the Commercial Development Team in development of a playbook for every medical meeting attended, including KOL one–on-one meetings, key symposia, and daily post meeting summaries.
  • Responsible for development of commercial strategy in both hand and urology fellowships interfaces with key hand and urology fellowship programs, establishing a relationship that opens the dialogue on medical content, positioning of Xiaflex in teaching curriculum, and tracking of new fellow graduates to practices across the U.S.

Channel Marketing - 10%

  • Leads development of marketing tools targeted by the needs of each customer channel based upon market insights.  Materials will be approved and developed as identified opportunities arise.
  • Responsible for development of promotional materials that go through the MARC process to be utilized in selling situations with market specific customer segments.
  • Responsible for delivering ongoing updates to General Manager of Commercial Business Unit, Sr. Director of Commercial Development, Brand teams on following
  • Delivering on access and increased relationships with Community Based Urology & Hand Practices.
  • Delivering upon A clear strategy for the developmen

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Company

Endo

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