Senior Digital Product Owner - Digital Asset Librarian
Caterpillar Inc.About the role
Career Area:
MarketingJob Description:
Your Work Shapes the World at Caterpillar Inc.
When you join Caterpillar, you're joining a global team who cares not just about the work we do – but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Your Work Shapes the World at Caterpillar Inc.
Cat Digital is the digital and technology arm of Caterpillar Inc., leveraging the latest technologies to build industry leading digital solutions for our customers and dealers. With over 1.5 million connected assets worldwide, our teams use data, technology, advanced analytics, telematics, and AI capabilities to help our customers build a better, more sustainable world.
When you join Caterpillar, you're joining a global team who cares not just about the work we do, but also about each other. We are the makers, problem solvers, and future world builders who are creating stronger, more sustainable communities. We don't just talk about progress and innovation here – we make it happen, with our customers, where we work and live. Together, we are building a better world, so we can all enjoy living in it.
Job Summary:
As a Digital Asset Librarian at Caterpillar, you will be responsible for supporting our enterprise Digital Asset Management (DAM) system and ensuring the millions of digital assets, including images, videos, and documents, are accurately cataloged, organized, and easily accessible across multiple applications throughout the company. In this role, you’ll manage metadata schemas and folder taxonomy, oversee asset classification, and provide consulting and advanced training to business units. You’ll also lead cleanup efforts to maintain data integrity and improve asset findability for our internal and dealer users across the globe.
As a member of the Digital Marketing Content Product Management Team, the Digital Asset Librarian will play a strategic role in Caterpillar’s Content Supply Chain. This critical initiative is focused on driving projects that streamline marketing operations, improve data consistency across platforms, and enhance how we deliver content to our customers. Your work ensures clean, validated data flows through the Adobe application stack, enabling seamless asset discovery and reuse. Success in this role requires exceptional attention to detail, strong communication skills, and the ability to think big picture while appreciating why the smallest details matter.
What You Will Do:
Maintain Folder Taxonomy: Continuously monitor and enforce folder structure standards, ensuring assets are stored in the correct locations and new folders comply with governance guidelines. Collaborate on defining requirements that improve user experience.
Ensure Metadata Accuracy: Validate that all newly uploaded assets include required metadata and partner with asset authors to uphold best practices for tagging and classification.
Collaborate Across Teams: Work closely with internal business partners to understand user needs while supporting solutions that align with enterprise standards.
Champion Governance: Ensure all assets comply with established governance standards to maintain a well-organized, user-friendly library and deliver consistent data across all applications.
Lead Data and Asset Cleanup Efforts: Oversee cleanup activities during DAM migrations, including removing duplicate assets, validating metadata, and reorganizing folders.
Manage Content Initiatives: Track, prioritize, and coordinate all content-related projects to ensure critical and time-sensitive tasks are completed on schedule.
Provide Adobe DAM Support: Develop a deep understanding of the Adobe Asset application to deliver Level 1 support for users, assist with troubleshooting specific functions, and lead comprehensive training sessions.
Support Feature Testing: Participate in user testing for new DAM features and functionality, providing feedback to improve performance and usability.
Analyze and Report Data: Use advanced Excel skills to generate reports, manipulate data, and create clear, actionable charts and graphs for stakeholders.
What You Will Have:
Customer Focus: Knowledge of the values and practices that align customer needs and satisfaction as primary considerations in all business decisions and ability to leverage that information in creating cu
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