Operations Lead, Business Development

Applecart was founded in recognition of a challenge: the most influential individuals – executives, investors, policymakers – have historically been the most difficult to access. Large organizations have often spent hundreds of millions of dollars to reach a handful of these people. Applecart’s technology is designed to level the playing field.

Applecart is the leading technology platform creating a new category of “Decision Maker Marketing”. From enterprise sales and corporate communications to government relations and employee engagement, the most sophisticated C-suite leaders use Applecart to manage their brand with business-critical decision makers such as policymakers, investors, CEOs, key employees, members of the media and more.

Traditional digital targeting technology can help organizations reach a mass audience, but it doesn’t really move the needle on critical outcomes. Decision makers are informed by what they read, learn from advisors, hear from colleagues, and discuss with family and friends. To break through to them, you must reach them through the only channel that really moves them: those they know and trust. Applecart’s platform uses publicly available or fully permissioned data to map billions of social relationships between nearly every American adult. By making this data addressable in a privacy compliant way, Applecart enables clients to market directly to decision makers and those that matter most to them.

A few quick facts about us:

• Applecart’s platform has been used by hundreds of industry-leading clients spanning Fortune 500 companies like Blackstone and Intuit, leading nonprofit organizations like the Environmental Defense Fund, and top-tier communications and public affairs firms like Teneo, Sard Verbinnen, and Weber Shandwick.
• Applecart is growing quickly—over the last several years we’ve averaged 122% revenue growth year-over-year.
• Our senior leadership team includes two members of the Forbes 30 under 30 list for Marketing and Advertising, the former Head of Product at Moat, Oracle’s online ad measurement platform, a former senior White House advisor, an early sales leader at Google and Twitter, and two of the Democratic Party’s most successful pollsters and strategists.
• Our investors include global sports, entertainment and marketing giant Endeavor, KKR Co-Founder Henry Kravis, entrepreneur Chris Burch, a founder of Palantir, senior engineering leaders at Twitter and Yelp, former Fortune 50 and advertising agency CEOs, and a number of well-known venture capitalists. Endeavor CEO Ari Emanuel and Owl Capital Managing Partner Jennifer Fonstad serve on our board.
• Our work has been featured on Morning Joe on MSNBC, Bloomberg and The Colbert Report, and in Axios, BusinessWeek, the Associated Press, Forbes, the Washington Post, and Politico, among many others.

About the Role

As Operations Lead, Business Development at Applecart you will help improve and manage the processes that will contribute to the company’s revenue growth. You will grow our business by maximizing the efficiency and effectiveness of our expanding business development team. You excel in high-energy environments and relish dealing with all the challenges that growth creates. You are extremely organized, pay close attention to every detail, and are always looking for ways to improve and streamline your work. You would join a talented team of political and public affairs strategists, data scientists, and data analysts who, together, impact elections, policy outcomes, and marketing for Applecart’s high profile clients.

What You’ll Do:

• Facilitate and optimize the sales lifecycle from lead identification → prospecting → pitching → follow up → contracting → to handing off the business to the client services team, with an emphasis on the early phases in the sales process. 
• Utilize and manage our CRM (Hubspot) system to track activity, manage sales contacts and opportunities, coordinate prospect follow up, and pull revenue reports.
• Qualify and develop inbound and outbound sales leads.
• Coordinate with senior executives and external advisors on sales outreach and follow up. 
• Contribute to the development of compelling and creative new sales strategies, packages, and offerings.
• Become an expert in Applecart’s value proposition and product.
• Research and track developments in political news, public affairs, and the business world to find business development leads.
• Develop and maintain eye-catching marketing materials (decks, web content, case studies. etc.) that reflect a deep understanding of the company’s product and resonate with potential clients.

Who You Are:

• 1+ years of sales operations or related experience