Senior Paid User Acquisition Strategist

RevenueCat removes the headaches of building and scaling in‑app subscriptions. Since graduating from YC’s S18 batch we’ve grown into the default monetization platform for mobile: we’re in >40% of newly shipped subscription apps, we process $12B+ in annual purchase volume, and we help everyone from a solo dev in Brazil to the OpenAI mobile team understand and grow their revenue.

We’re a remote‑first crew of 150+, spread across 25+ countries, and guided by values we actually practice: Customer Obsession, Always Be Shipping, Own It, and Balance. If you want your work to touch hundreds of millions of end‑users (and help the developers behind them get paid), you’ll fit right in.

About the team

You'll be a key member of a small, cross-functional team of app monetization subject matter experts inside our Customer Growth org. Think of it as RevenueCat's in-house growth advisory practice. As part of the broader Customer Growth org, this team designs and implements high-impact growth strategies spanning User Acquisition, Conversion Rate Optimization, and Lifecycle Marketing. Your CRO Designer counterpart obsesses over paywalls and conversion flows. Your Lifecycle/CRM partner knows the ins and outs of crafting messaging sequences to combat churn and increase conversion. You'll obsess over everything that happens before the paywall: how users are acquired, how to scale campaigns efficiently, and how to build the feedback loops that make growth predictable.

You'll also collaborate closely with our content, marketing, and advocacy teams to turn real-world project outcomes into templates, case studies, webinars, and best-practice guides for the broader app community.

About the role

Here's something we hear regularly on customer calls: "We know how many subscribers we have. We know our paywall conversion rate. But we need help understanding how to profitably acquire more users and scale our growth."

That gap - between having a great app and knowing how to effectively scale its user base - is one of the biggest challenges in mobile. The landscape is complex. Privacy changes have shifted the old playbooks. Most app teams are looking for guidance on how to optimize their user acquisition, measure success, and make confident budget decisions.

RevenueCat sits on the richest monetization dataset in mobile. We already know exactly what happens after install - who converts, who renews, who churns, what they're worth. We're now building the tools that connect that revenue data back to the channels and campaigns that drove the install in the first place.

But tools alone aren't enough. Our customers don't just need better dashboards - they need someone who's been in the seat. Someone who's managed seven (or 8) figure UA budgets, knows how to test and scale channels, and understands which levers actually move the needle when you're trying to grow an app profitably.

That's this role.

As Senior Paid User Acquisition Strategist, you'll work directly with customers - running discovery sessions, auditing their UA setups, advising on channel strategy, and helping them unlock profitable scale. Then you'll take what you learn across dozens of these engagements and feed it back: into our product roadmap, into reusable playbooks, and into public-facing content that positions RevenueCat as the place where serious app builders come to figure out growth.

Your mission is built around three core priorities:

1. Help our customers grow: Work directly with app developers to audit their UA setups, advise on channel strategy, and help them unlock profitable scale.

2. Bring back insights to the product org: Serve as the internal voice of the performance marketer, feeding real-world learnings back into our product roadmap to help us build better tools for all UA teams.

3. Educate the market on UA best practices: Turn your insights into scalable playbooks, templates, and content that position RevenueCat as the definitive authority on mobile growth.

This is not a "give advice from the sidelines" role. You'll get your hands dirty in campaign structures, growth models, and strategic planning. You'll partner with Product to shape the tools we build. And you'll be a visible, public voice on mobile UA - the person the industry turns to when they want to know what actually works.

We're looking for someone who

• Has lived the UA grind firsthand. You've managed meaningful paid acquisition budgets for (subscription) mobile apps. You know what it feels like to test new channels, optimize creatives, and make the call on whether to scale or kill a campaign. You've been the person accountable for driving growth and making the math work.

• Thinks in systems, not