Director, Emerging Field Marketing

Cohesity is the leader in AI-powered data security. Over 13,600 enterprise customers, including over 85 of the Fortune 100 and nearly 70% of the Global 500, rely on Cohesity to strengthen their resilience while providing Gen AI insights into their vast amounts of data. Formed from the combination of Cohesity with Veritas’ enterprise data protection business, the company’s solutions secure and protect data on-premises, in the cloud, and at the edge. Backed by NVIDIA, IBM, HPE, Cisco, AWS, Google Cloud, and others, Cohesity is headquartered in Santa Clara, CA, with offices around the globe.  

We’ve been named a Leader by multiple analyst firms and have been globally recognized for Innovation, Product Strength, and Simplicity in Design , and our culture. 

Want to join the leader in AI-powered data security? 

Cohesity is rapidly growing and is in need of a creative, dynamic individual to lead field marketing in our Emerging region. You will build the overall marketing strategy and plan for your region to drive new logo acquisition and expansion in existing accounts. In partnership with the respective sales leaders and Growth Marketing, you will deliver programs that take customers and prospects on a journey to closed/won. You will lead a diverse team of high performing field marketing professionals and report directly to our CMO.

• Design, plan and execute programs to meet or exceed new and existing marketing pipeline goals

• Design and implement a multi touch marketing strategy that accelerates new prospects through the sales journey

• Drive ABM programs at scale in your region with sales leadership and Growth Marketing

• Develop C-level programs that build new contacts for our sales teams and executives

• Collaborate with channel and alliance marketing peers to meet pipeline goals

• Track and measure campaign effectiveness in partnership with marketing ops, and strive to improve ROI

• Ensure Cohesity and 3rd party events are on brand and on message

• Be accountable for a quarterly pipeline forecast

• Be an advocate for sales priorities to marketing, and vice versa help sales understand marketing priorities

• Lead a high performing team, continuing to coach, develop and attract new talent

• Continue to build a diverse, inclusive culture that thrives on collaboration, accountability and winning

• Partner cross-functionally with global teams (e.g., Growth Marketing, Product Marketing, Communications) to drive cohesive go-to-market strategies.

• Serve as a critical, highly engaged, and accountable leader within the Emerging Go-to-Market team, working closely with Sales leadership to deliver impact.

Required Skills / Experiences: 

• 10 years experience leading field marketing for a B2B software company

• Track record of meeting and exceeding pipeline goals

• Data-driven and customer obsessed 

• Excellent team building skills

• Excellent collaboration and communication skills with ability to create and deliver presentations to senior executives

• Player-coach mentality with ability to develop strategy and plan, and then be hands on executing

• Bachelor’s degree or equivalent

• Travel 30-50% (under normal circumstances)

Preferred Skills / Experiences:

• Experience with Splash, Marketo, Salesforce and Tableau

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