Sr. Product Marketing Manager, Go-To-Market

Amplitude is the leading digital analytics platform that helps companies unlock the power of their products. Over 4,000 customers, including Atlassian, NBCUniversal, Under Armour, Shopify, and Jersey Mike’s, rely on Amplitude to gain self-service visibility into the entire customer journey. Amplitude guides companies every step of the way as they capture data they can trust, uncover clear insights about customer behavior, and take faster action. When teams understand how people are using their products, they can deliver better product experiences that drive growth. Amplitude is the best-in-class analytics solution for product, data, and marketing teams, ranked #1 in multiple categories in G2’s Spring 2025 Report. Learn how to optimize your digital products and business at amplitude.com.

As an organization, we approach challenges with humility, take ownership of our contributions, and embrace a growth mindset that pushes us to constantly improve ourselves, each other, and the value we bring to customers and partners.

Amplitude’s Commitment to Diversity Equity & Inclusion (DEI): Amplitude believes that diversity enables the creation of better products, improves the ability to solve complex problems, and drives more powerful solutions. We strive to create an environment of inclusion—one focused on psychological safety, empathy, and human connection—that will allow employees of all backgrounds to thrive.

About the Role & Team
We’re looking for a Group Product & Solutions Marketing Manager to help drive go-to-market strategy and execution for solutions marketing  at Amplitude. This is a high-impact role that sits at the intersection of product, sales, and marketing—perfect for a strategic and creative solutions marketer who thrives in a fast-paced, collaborative environment.

Reporting to our VP of Product Marketing, Courtney Burry, you'll partner with cross-functional leaders to define positioning, launch new innovations, and drive customer adoption across our expanding product portfolio.

As a Group Product & Solutions Marketing Manager, you will:

• Develop and own solution-level messaging and positioning across core use cases like product analytics, experimentation, and customer retention.
• Create and maintain high-impact content and sales enablement assets (e.g., pitch decks, one-pagers, case studies) to support GTM efforts.
• Partner cross-functionally with product, sales, customer success, and demand gen to align solutions with market needs and buyer journeys.
• Drive integrated go-to-market campaigns by crafting compelling narratives and content tailored to target personas and industries.
• Analyze customer insights, product usage data, and market trends to inform solution development and positioning strategy.
• Enable sales and partner teams with clear value propositions, competitive differentiation, and use-case-specific messaging.
• Continuously measure and optimize the effectiveness of solution marketing programs based on pipeline impact, adoption, and field feedback.
  
  

Minimum Qualifications:

• 6+ years of product marketing experience in B2B SaaS, preferably in growth-stage or multi-product environments.
• Proven success in solutions marketing or similar product marketing role in scaling adoption with enterprise customers.
• Strong storytelling skills and ability to translate technical concepts into compelling messaging.
• Experience working closely with product, demand gen, brand and sales teams.
• Skilled in customer research, market segmentation, and competitive intelligence.
• Adept at building sales tools and working with enablement teams.
• Excellent project management and cross-functional leadership abilities.
  
  

Preferred Qualifications:

• Experience with PLG a plus
• Savvy with AI tools and a desire to readily leverage these tools to scale.
• Familiarity with analytics tools such as Amplitude or similar platforms.
• Solid technical chops and an ability to quickly dive in and learn new technologies.
• Hands-on experience with customers and full-funnel marketing.

Who We Are

The Company: Amplitude is filled with humble, life-long learners who are eager to help one another and the company succeed. Our values of growth mindset, ownership, and humility are core to the way we work: we’re tenacious in the face of challenges,