Associate Director, Storytelling & Content Marketing

 

Job Title: Associate Director, Storytelling & Content Marketing

Department: Storytelling & Magazine

Campus Location: Main Campus

FLSA Status: Nonexempt/ Hourly

Position Type/ Work Schedule

• 2080 Hours per year
• 12 Months per year
• 40 Hours per week (Estimated)

About Us

Colorado College is a nationally recognized, residential liberal arts college with 2,300 students from around the world. Employees set the stage for student success by bringing their diverse experience and knowledge to the table. The college actively promotes a dynamic and inclusive environment in which students and employees of diverse backgrounds, cultures, and perspectives can learn and work. 

Job Summary

Colorado College is seeking a dynamic strategist and hands-on content creator to lead its storytelling efforts within the Office of Communications and Marketing (PR department). This role will shape and execute a comprehensive storytelling and content marketing strategy that diversifies CC’s narratives to reach new audiences and deepen engagement with existing ones.

As both a practitioner and strategist, you’ll oversee signature editorial initiatives across digital, print, audio, and emerging platforms—ensuring stories reflect the depth, diversity, and distinction of the CC experience while advancing brand awareness, affinity, and engagement.

Responsibilities

• Content Development and Creation:
  
  • Write and edit high-quality stories, features, and profiles for print, digital, audio, and video channels.
  • Guide narrative framing for podcast, video, multimedia, and storytelling projects in partnership with internal and external collaborators.
  • Support OCM strategic priorities through compelling content packages and messaging frameworks.
• Storytelling and Content Strategy:
  
  • Lead development and execution of a comprehensive storytelling and content marketing strategy aligned with CC’s brand platform and strategic communications and marketing priorities.
  • Oversee The Peak content channels (annual print magazine, website, and newsletter), including editorial planning, writing, editing, and partnership with designers, photographers, contributing writers, and printers.
  • Shape a cross-channel editorial calendar to ensure cohesive story arcs across publications, digital storytelling, podcast programming, and video storytelling in alignment with the institution’s overarching communications and marketing strategy.
  • Provide strategic leadership for podcast development, including planning, editorial direction, and collaboration with faculty, students, and production partners.
  • Provide direct oversight for the college’s digital storytelling platform, ensuring innovative use of immersive and interactive media to tell CC’s most compelling stories.
  • Identify, cultivate, and produce stories that elevate faculty scholarship, student experience, alumni impact, and institutional distinction.
  • Serve as lead editor and brand storyteller, ensuring tone, quality, and accuracy align with the College’s narrative and voice.
• Team Leadership and Collaboration:
  
  • Supervise employees, providing strategic direction, coaching, and professional development support.
  • Collaborate with colleagues across OCM and campus partners to ensure storytelling initiatives reinforce brand positioning and key institutional messages.
  • Partner with OCM teams to optimize and expand the reach and engagement of storytelling content and efforts.
• Performance, Analytics, and Continuous Improvement:
  
  • Monitor content performance and audience engagement metrics, using insights to inform future storytelling decisions.
  • Champion diversity, equity, and inclusion in all storytelling efforts. Support ongoing evolution of the College’s editorial voice and storytelling formats.
• Work of the College:
  
  • Serve as an OCM representative on campus-wide committees.

Minimum Qualifications

• Bachelor’s degree in a related field
• 5 years of experience in a related field

One year of relevant work experience may be substituted for one year of required education (OR) one year of relevant academic coursework beyond the minimum requirement may be substituted for one year of required professional experience.

Required Knowledge, Skills, and Abilities:

• Exceptional writing, editing, and storyt