Repertoire & Campaign Manager (Classic & Alt Rock)
BertelsmannAbout the role
Come As You Are.
As the great Kurt Cobain* once said, “Come as you are.” BMG is committed to providing equal employment opportunities and we celebrate diversity in all forms. Equal opportunity runs deep in our core value of fairness and we are determined to create a truly inclusive work environment, where everyone can flourish. If you’re good at what you do, come as you are.
All applicants to BMG will receive equal treatment regardless of age, disability, gender identity or expression, marital or civil partner status, pregnancy or maternity, race, color, nationality, ethnic or national origin, religion or belief, sex or sexual orientation.
*BMG is the proud representative of Kurt Cobain’s publishing catalogue, including the 1992 single ‘Come As You Are’.
Repertoire & Campaign Manager (Classic & Alt Rock)
Join our fast-paced, forward-thinking Global Catalog Recordings team!
We are expanding our team in Los Angeles and are looking for passionate individuals to join our genre-based Repertoire and Campaign Management teams.
As the Repertoire & Campaign Manager, you'll be responsible for strategically managing and developing global campaigns for our artists and catalogues using data-driven insights. Your role will be pivotal in delivering on creative, campaign, and commercial objectives, in line with our artist and repertoire strategy. Working alongside top-tier recording artists, you'll harness the power of data analytics to provide strategic services that drive maximum value for our clients.
What You’ll Be Doing:
Repertoire, Product, and Content Management
- Proposing and implementing strategies for catalog products and content across various formats.
- Managing the creative process and release administration for digital and physical products.
- Collaborating with commercial and supply chain teams for product releases and campaigns.
- Liaising with the commercial teams (Digital Partnerships and Physical Sales) across products and release campaigns
Campaign Management
- Developing and managing campaign strategies for designated artists and releases.
- Liaising with Marketing, Content Creation, Synch, and local territory teams to prepare campaigns that touch global audiences.
- Liaising with external publicity and promotion companies to develop comprehensive media coverage.
- Developing plans for increased marketing and sales focus in emerging markets, strongly driven by data analytics.
- Proposing and managing ideas for increasing catalog consumption, e.g. creating strong social media and content strategies, developing direct-to-consumer opportunities (D2C) as well as retailer channels with collectible products and bundles, brand tie-ins, etc.
Business Management
- Utilizing data for global trend analysis and catalogue performance.
- Developing project P&Ls and managing costs for commercial viability.
- Communicating targets and performance to colleagues and partners.
- Ensuring compliance with legal and financial obligations and staying updated on industry trends.
- Contributing to further catalogue/repertoire acquisitions as required.
Must Haves:
- Previous experience in the music industry, such as at a record label, artist management firm, or in marketing roles.
- Genuine passion and strong knowledge of classic and alternative rock music.
- Understanding of both product and marketing management, including digital and physical record releases, and the ability to effectively market repertoire.
- Proficiency in Microsoft Office Suite, Google Suite, Dropbox/file sharing, and streaming platforms.
- Ability to prioritize tasks and consistently meet deadlines.
- Excellent communication skills, with the ability to navigate interactions with discretion.
- Ability to maintain confidentiality for high-profile projects and assets.
What’s In It For You:
- Enjoy flexibility with our hybrid setup: 3 days in office, 2 days remote.
- Experience peace of mind knowing that our comprehensive medical, dental, and vision coverage has got you covered.
- Maximize your savings with our dollar-for-dollar 401(k) match of up to 6% after your first year.
- Say goodbye to accruing vacation days or hitting a cap; take time off when you need it with our flexible time off policy!
- Save money and time with our commuter benefits program.
- Stay healthy and earn financial rewards with our fitness reimbursement program and wellness incentives.
- Fin
Apply for this role
Generate a tailored application kit with a matched cover letter, interview prep, and CV highlights — in under 60 seconds.
Apply Now →Generate Application KitFree account required — sign up in 30s