Inside Rental Sales Coordinator

Join the team at James River Equipment in Winchester

Since 1977, James River Equipment has been providing outstanding John Deere products and services to farmers, businesses, homeowners, and our communities. Each one of our over 50 authorized John Deere dealerships provides a workplace where employees are family and customers return because of the skill, service and trust our employees provide. As we grow, we value people ready to grow a career that makes an impact far beyond just our daily workplace.

As the Inside Rental Sales Coordinator, you will play a key role in supporting the success of our rental operations by serving as the primary point of contact for incoming rental inquiries, coordinating equipment reservations and logistics, and ensuring exceptional customer service. This role is ideal for someone who thrives in a fast-paced environment, enjoys problem-solving, and is passionate about delivering a great customer experience.

Key Responsibilities include:

· Serve as the front-line contact for customers seeking rental equipment—by phone, email, and in person.

· Process rental orders, create quotes, and confirm availability and delivery timelines.

· Collaborate with the outside sales team to support customer needs and rental opportunities.

· Schedule deliveries and pickups with the logistics team and ensure accuracy in dispatching.

· Monitor rental inventory and proactively manage fleet utilization.

· Maintain detailed and accurate records in rental management systems (e.g., Integrated Rental).

· Resolve customer issues quickly and professionally, coordinating with service or operations when needed.

· Follow up with customers during and after the rental period to ensure satisfaction.

· Assist with billing questions, damage reports, and contract management.

· Stay knowledgeable about current equipment offerings, attachments, and applications.

Current Requirements and Qualifications:

· 1–3 years of experience in customer service, sales coordination, or rental operations (construction equipment preferred).

· Strong communication and multitasking skills.

· High attention to detail and organizational abilities.

· Comfortable with phone-based sales and customer interaction.

· Proficiency with Microsoft Office Suite and rental management software (experience with Integrated Rental a plus).

· Team-oriented attitude with a willingness to learn and adapt.

· High school diploma or equivalent required; college degree or technical background a plus.

About the Benefits

Joining the team at James River Equipment means you’ll enjoy a wide range of benefits, many of which start on day one of your employment with us. In addition to competitive pay (negotiable based on experience), the successful candidate will receive:

• Extended health, dental, and vision insurance (day one of employment)
• Health savings account options
• Flexible spending account options
• Disability and life insurance
• 401k with employer match and profit share (after 90 days of employment)
• Annual tools and PPE allowance for service & parts team members
• Paid time off and paid holidays
• Employee recognition rewards program
• Opportunities to attend a yearly cruise for top performers
• Opportunities for leadership and professional growth 
• Quarterly group outings, company events, and employee recognition programs

Upon joining the James River Equipment family, you will be welcomed into a supportive, collaborative, and diverse team that takes pride in a job well d