Director I, Customer Sales, Walmart
The Coca-Cola CompanyAbout the role
Job Description Summary:
At The Coca-Cola Company, we exist to refresh the world and make a difference through loved brands, done sustainably for a better shared future. Working here is more than working for the global beverage leader; it’s an opportunity to be a part of something that can positively impact the world. Our North America Operating Unit (NAOU) Advanced Hydration division is a dynamic, fast‑paced business unit at The Coca‑Cola Company where teams come together to lead what’s next in hydration. With a portfolio that includes BODYARMOR Sports Drink, Powerade, vitaminwater, and smartwater, the group is driven by an entrepreneurial spirit, strong collaboration, and shared ambition. This is a place for people who think differently, move with agility, challenge the status quo, and thrive in an ever‑changing category. Joining the team means helping shape the future of hydration alongside passionate, collaborative teams committed to winning.
THE ADVANCED HYDRATION DIVISION is looking for a Senior Director I, Customer Sales – Walmart to join our team.
The Sr Director Customer Sales – Walmart will lead cross-functional teams to deliver business results across all Advanced Hydration categories. This position requires a vision to build and establish the overall go-to-market strategy on behalf of the Division to achieve both long-term and short-term business objectives. This individual will oversee the strategy, negotiation of annual agreements, and plan execution with Walmart and with bottling system to ensure alignment to achieve overall strategic objectives. As a subject matter expert, this individual will be responsible for leading the development of key KPI’s and routines to drive execution of annual plans across all bottling and customer geographies.
RESPONSIBILITIES:
Customer Leadership
Develop Annual and Long-Range Customer Plans to deliver annual Plan objectives for Volume, Net Revenue, Profit and Share within trade spending guidelines for assigned accounts
Key advisor leading complex negotiations to deliver mutually beneficial agreements on behalf of the company
Collaborate with the customer to understand customer needs and develop fact-based consumer and shopper recommendations to accelerate category and customer growth.
Lead cross functional resources to deliver key operating metrics (Assortment, Pricing, Shelving, Merchandising, Innovation) for Walmart business.
Lead the development and rollout of key business and financial metrics including topline results (volume, revenue share) and key financial metrics (trade spend and T&E budgets) to ensure Advanced Hydration continues to exceed customer expectations and lead the overall organizational development including on-going evaluation of structure, resources, and talent.
System Leadership
Own the relationship with our bottler teams and the Customer Governance process for assigned customers to maximize mutual goals, results, and execution for assigned customers and teams.
Negotiates and c
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