Senior Director, Customer RGM
The Coca-Cola CompanyAbout the role
Location(s):
United States of AmericaCity/Cities:
AtlantaTravel Required:
26% - 50%Relocation Provided:
NoJob Posting End Date:
February 22, 2026Shift:
Job Description Summary:
BODYARMOR Sports Nutrition is a fast-paced, dynamic environment where brand builders work together with the goal of becoming innovative game-changers in the world of sports and active hydration. Extreme passion and teamwork are the essentials of being a successful member of the BODYARMOR Sports Nutrition team - which consists of BODYARMOR and POWERADE brands. BODYARMOR Sports Nutrition exudes an entrepreneurial culture backed by the resources and insights of one of the world’s most iconic companies, The Coca-Cola Company, which acquired BODYARMOR in 2021. This unique environment gives employees the ability to move quickly, exceed expectations, develop valuable relationships, and have fun while we work to achieve our goal of becoming #1 in Sports Hydration.
BODYARMOR is looking for a Sr. Director, Customer Revenue Growth Management to join our team
The Sr. Director, Customer Revenue Growth Management leads revenue growth strategy for BODYARMOR led customers. This individual manages the retail strategy and market coherency across customers and channels that delivers profit growth for all stakeholders. This role leads a team of associates that manage BODYARMOR and Bottler investments to drive revenue and profit growth in the US (more than $1B in revenue).
RESPONSIBILITIES:
Responsible for planning and management of all customer investments across the portfolio
Lead PGM team responsible for working with customer sales teams to deliver profitable growth across all channels, customers, and packages
Plan and manage all customer volume and financial forecasts to deliver our annual plan across all customers and channels (80% of company volume)
Negotiate customer pricing/investments that deliver profitable growth for Customers, Bottlers and BODYARMOR
Analyze multiple dynamics unique to individual customers as well as category trends to identify key short and long-term brand growth opportunities
Communicate, execute, and manage company portfolio pricing strategies, both internally and externally that drive volume and profit growth for the entire BODYARMOR brand value chain
Generate and provide content for customer facing selling material that accomplishes the company’s goals
Evaluate current and proposed promotional and trade marketing investments and provide new strategic direction when applicable
Regularly brief VP of PGM on brand performance causals and develop strategic adjustments to execute with customer teams that deliver annual plan goals
Manage retail strategy investments that balance coherency across customers, packages and channels while sustainably improving company profit
Synthesize data that optimizes company investments across all customers and channels
REQUIREMENTS:
Bachelor's degree required, Master’s degree preferred
10 years PRGM or CPG retail experience required
3 years leadership experienc
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