Product Manager, Audience

Iterable is the customer activation platform that helps brands deliver joyful experiences with harmonized, individualized, and dynamic communications at scale—Iterable is built for marketers, trusted by engineers, and designed with intelligence. We know this space well: our product team built the growth systems that powered Twitter’s early success. We've surpassed $100M in ARR and have raised more than $340M from top-tier investors like Index Ventures, Viking, and CRV, and hundreds of companies like Zillow, SeatGeek, and Box rely on us to captivate their many millions of users.

Developed for the enterprise, Iterable is built from modern technologies that transform cloud, partner and tool-specific data into integrated, personalized engagements. No matter the audience size or degree of campaign sophistication, Iterable empowers brands to implement where it matters most—creating experiences and promoting connections with over 2 billion people world-wide. Leading brands, like Zillow, DoorDash, Calm, Madison Reed, and Box, choose Iterable to power excellent customer experiences throughout the entire lifecycle.

Iterable's momentum grows daily and there has never been a more exciting time to join the team! We've been recognized as one of the Best Places to Work - SF for the past four years, one of the Best Places to Work in Colorado for the past two years, and were named as one of Colorado’s Best Paying Companies! We’ve also been listed on Wealthfront’s  Career Launching Companies List for the past two years,  rank sixth on the list of Top 25 Companies Where Women Want to Work and hold a top 20 spot among the SaaS 100. 

We have a global presence with offices in San Francisco, New York, Denver, and London, and remote employees located all over the world. As we scale, we continue to live by our core four, founding values - Trust, Growth Mindset, Balance, and Humility. To understand the Iterable story, and learn more about our mission, explore our Culture and About Us page.

About the role/team:

We are hiring a Product Manager to lead projects within our Smart Content & Audience Product Team. The Smart Content & Audience team owns critical features that Iterable’s customers use on a daily basis. From creating audiences to building innovative, personalized content, this team helps marketing leaders send effective messages to every user. This PM role will focus on how marketers create and manage audiences within Iterable, which impacts the daily experience of marketers using the Iterable platform. You will also be involved in projects related to creating and managing content.

The Smart Content & Audience Product Team works closely with our Design Team and lives by user empathy every day. You will work with internal teams and directly with our customers to help determine and prioritize product features that have a high impact on Iterable's business. You will have ownership over a broad product portfolio and associated roadmap, delivering delightful and creative experiences to our customers. 

You are passionate about usability and love to collaborate with design on the user experience and how customers work with our product, and are also technical and can work with engineering to provide the best solutions. It's important that you want to help Iterable and our customers grow and succeed. You'll report to the Group Product Manager of Smart Content & Audience, inside the Messaging Product Organization.

One of our core values is growth mindset and Iterable is a company where everyone can grow. If this is a role that excites you, please apply as we value applicants for the skills they bring beyond a job description.

In this role you'll get to:

• Contribute to the vision and design of the Smart Content & Audience experience
• Be the internal "voice of the customer"
• Work with Customer Success, Design, Engineering, Documentation, Marketing, Sales, and other PMs to ship products
• Understand customer personas and use cases to establish product requirements and roll out new features and enhancements
• Build use cases and determine product requirements to roll out new features and enhancements
• Provide ongoing documentation of customer demands and product functionality
• Research industry trends to identif