Social Media Manager - CMS Platforms (ZR_19155_JOB)

This is a remote position.

• Contract type: Independent Contractor
  
• Schedule: 20 hours / week, Monday - Friday, 10:00am to 2:00pm Georgetown TX time
  

• Social Media Management:
  
• Manage daily operations of all social media platforms (e.g., Facebook, Instagram, LinkedIn, X, TikTok, etc.).
  
• Develop, implement, and manage social media strategies to align with business goals.
  
• Monitor and respond to comments, messages, and inquiries promptly to foster engagement.
  
• Track and analyze social media performance metrics (engagement rates, follower growth, reach, etc.) and create monthly performance reports.
  
• Content Creation:
  
• Plan, create, and publish high-quality, engaging, and brand-consistent content (text, image, video, etc.).
  
• Write compelling captions and copy tailored to platform audiences.
  
• Design graphics, banners, and other visual content using tools like Canva, Adobe Suite, or similar.
  
• Brand Presence:
  
• Ensure consistency in voice, tone, and visual branding across all social media channels.
  
• Stay up-to-date on industry trends, competitor activities, and platform algorithm updates to recommend improvements.
  
• Identify and implement new opportunities to grow audience reach and engagement.
  
• Campaign Management:
  
• Collaborate with marketing and other departments to support campaigns, product launches, and special initiatives.
  
• Create and manage paid social media advertising campaigns to meet specific KPIs.
  
• Community Engagement:
  
• Build and nurture a loyal community of followers by initiating conversations, sharing valuable content, and encouraging user-generated content.
  
• Email Campaign Management:
  
• Develop and manage email marketing campaigns, including audience segmentation, copywriting, and design.
  
• Analyze email performance metrics (open rates, click-through rates, etc.) and implement improvements for future campaigns.
  
• Ensure email campaigns align with broader marketing strategies and maintain brand consistency.
  
• Website Development and Maintenance: (Good to have, but not required)
  
• Oversee website updates, ensuring content is accurate, visually appealing, and functional.
  
• Collaborate with developers or independently manage CMS platforms like WordPress or Squarespace for updates.
  
• Optimize website performance for SEO and user experience.

Requirements

• 3+ years of experience in social media management, content creation, or digital marketing.
  
• Proficiency in social media tools and platforms (e.g., Meta Business Suite, Hootsuite, Buffer).
  
• Strong design skills with experience in graphic design tools (e.g., Canva, Photoshop, Illustrator).
  
• Exceptional writing, editing, and communication skills.
  
• Ability to manage multiple projects and deadlines while maintaining attention to detail.
  
• Knowledge of SEO, analytics tools (Google Analytics, platform insights), and paid advertising campaigns is a plus.
  
• Experience managing email campaigns and tools like Mailchimp, Constant Contact, or similar platforms.
  
• Knowledge of website development and maintenance, with experience in CMS platforms (e.g., WordPress, Wix).
  

Benefits

• Permanent Work from Home
  
• Immediate Hiring
  
• Steady Freelance Job