Brand Manager, Creative Management:

Aura is on a mission to create a safer internet.  In a world where our lives are increasingly online, Aura's category-defining suite of intelligent digital safety products help millions of customers protect themselves against digital threats, and that number is growing rapidly.  This is an exciting phase at Aura, and our team of over 500 people worldwide is guided by a leadership slate that's successfully grown startups into multi-billion dollar organizations. 

Come join us for the ride!

The Aura Brand & Communications team is seeking an experienced Brand Manager, Creative Management to lead the creative development process for Awareness-driving initiatives that support top-of-funnel visibility for the brand. 

We are seeking a skilled and experienced Brand Manager, Creative Management with a strong background in brand building (either in-house or at an advertising agency) to join our dynamic team. As the Brand Manager, Creative Management, you will be responsible for owning and overseeing the creative development for all brand awareness driving initiatives from inception to execution. Your creative vision and strategic thinking will play a critical role in driving the success of our brand campaigns. This role requires a highly creative mind, with experience in both big picture ideation and attention to the obsessive details that will make our brand stand out.

 

Reporting to the Director of Brand Marketing, the new Brand Manager, Creative Management will be responsible for:

• You’ll oversee creative development for campaigns crafted against our Brand Awareness goal. You’ll partner closely with our internal creative team and external agency partners to create and curate strong, on-brand work (ensuring brand consistency across all touchpoints) 

• For each awareness driving initiative, 

  • You’ll work to determine the right messaging (based on a mix of target insights, category insights, and business priorities) and will write a strong creative brief that yields best-in-class work. 

  • You’ll collaborate closely with cross-functional teams, including marketing, sales, and product management, to understand needs that may need to be incorporated into the creative brief. 

  • You’ll consider best practices of the platform, along with learnings from past campaigns. Where possible, you’ll make creative optimizations throughout the campaign. 

  • You’ll help coordinate logistics, track budget and reconcile expenses - ensuring that all projects are delivered on time, on brief, and on budget. 

• You’ll stay up-to-date with industry trends to inform and inspire innovative advertising campaigns. You’ll read Adweek, AdAge, MarketingDive, etc and nerd out on what other brands are doing, as a source of inspiration for our own work. 

 

Skills: 

• Proven track record of successfully executing brand level marketing campaigns that drive brand awareness, from start to finish. 

• Strong understanding of the creative development process, and an ability to evaluate work against a creative brief.  

• Creative and analytical thinker, with strong problem-solving skills and a passion for creative advertising. 

• Project management and organizational skills, with the ability to prioritize multiple tasks and meet deadlines.

• Excellent communication and interpersonal skills, with the ability to work collaboratively across teams. Effective presentation and writing skills with the ability to convey a compelling and concise message. 

• Proficiency in digital marketing tools and platforms, such as G Suite, Google Analytics, Tableau, and Adobe Creative Suite. 

What you bring to the table:

• Bachelor's degree in Marketing, Communications, or a related field.

• A minimum of 5 years of experience in Marketing, with a focus on brand development and management. This could also include experience in an Account Management role within an advertising agency. 

• Experience managing multiple agency partners. 

Aura is proud to be an equal employment workplace. All qualified applicants will be considered for employment without regard to, and will not be discriminated against based on race, color, ancestry, national origin, religion, age, sex, gender, marital status, sexual orientation, gender identity, disability status, veteran status, or any protected category. Beyond equal employment opportunity, Aura is committed to being an inclusive community where all feel welcome.

Aura is dedicated to providing an accessible environment for all candidates during the application process and for employees during their employment. If you need accessibility assistance and/or a reasonable accommodation due