Group Director, Social Marketing & Strategy

Company Description

Part of Dentsu International, Dentsu Creative is a Global Creative Network that transforms brands and businesses through the power of Modern Creativity. 9,000 experts across the globe work together to deliver ideas that Create Culture, Shape Society and Invent the Future. Dentsu Creative was launched in June 2022 to address a client need for simplicity and is Dentsu International's sole creative network.

Job Description

Dentsu Creative has an amazing opportunity for a Group Director, Social Marketing & Strategy to join our team. Reporting to the VP, Head of Social Marketing & Strategy, you will lead the way with a radically collaborative crew that values audacious thinking. We want challengers who know what it takes to command attention, architect fandoms and never lose sight of even the smallest of details when it comes to opportunities for impact.

Role Purpose:

• You will collaborate with teams to develop integrated social media marketing plans and partner with the creative leads to push the work to be strategic and culturally relevant.
• You will develop social media marketing strategies, managing a team of Associate Directors, Social Media Strategists, and Community Managers to deliver brand right social campaigns that achieve predetermined KPIs.
• Along with Account Leads, you will lead our client relationship, especially the client strategy team and will need to develop collaborative ways of working to provide strategic guidance and points of view.
• You will both oversees and do as you push work forward from direct reports through iteration, adding of opportunities and identifying ways to make the work better.
• You will provide expertise on the latest social media tactics and opportunities, including delivering social insights to lead campaigns in partnerships with the Social Creative Lab, Creative & Influencer teams that achieve our goals and that engage and excite a wider range of qualified consumers to the brand.
• You will oversee social media campaigns (by channel), ensuring that all social media best practices and tactics are integrated into the annual master marketing plan, important brand projects, and seasonal campaigns.

Qualifications

• 7 years minimum experience
• Agency experience being a daily to lead on client business and have developed client relationships
• Bachelors in Advertising, Marketing or related field, required; in lieu of degree, equivalent experience in a relevant field required
• You can turn recommendations into ideas, then into actions.
• You can innovatively use information and communications technology to inform and persuade.
• You lead and partner across departments, driving the work forward.
• You can create solutions whether it comes to the work itself or identifying new and improved ways of working.
• You can create a tight brief that inspires creatives in new ways.
• You can develop strategies that are grounded in consumer, category, cultural insights and crack client problems in new ways.
• You have experience with social analytics and how to optimize social content accordingly.
• You can work with social strategists to identify cultural moments and trends worth activating against.
• You can lead the development of team members to create an environment that encourages active participation, creativity, accountability, and team work with paths for advancement and improvement.

Additional Information

The anticipated salary range for this position is $136,850 and $160,000. Actual salary will be based on a variety of factors including relevant experience, knowledge, skills and other factors permitted by law. A range of medical, dental, vision, 401(k) matching, paid time off, and/or other benefits also are available. For more information regarding dentsu benefits, please visit dentsubenefitsplus.com #LI-Hybrid #LI-SS1

About dentsu 
Dentsu is the network designed for what’s next, helping clients predict and plan for disruptive future opportunities in the sustainable economy. Taking a people-centered approach to business transformation, dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society www.dentsu.com. 

We are champions for meaningful progress and we strive to be a force for good—for our people, for our clients, for the industry and for our society. We keep our people at the center, creating space for growth, understanding and learning so they can thrive. We embed diversity, in our mindset, in our solutions and in our teams to empower an inclusive, equitable and culturally fluent environment. Building this culture within our teams makes us better collaborators with