B2B Institute Global Director

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

This role will be based in New York.

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers a hybrid work option, meaning you can both work from home and commute to a LinkedIn office, depending on what’s best for you and when it is important for your team to be together.

About the Org​anization:

The B2B Institute (B2Bi) is a highly influential global think tank funded by LinkedIn Marketing Solutions to advance the innovation agenda of the entire industry. We are building out a transformative vision for the future of the industry backed by evidence-based models co-created with the world’s leading marketing effectiveness thinkers. We focus on B2B because it is a high growth space where the strategic value of long-term brand building is insufficiently understood.  ​

B2Bi challenges conventional wisdom with contrarian perspectives that unlock the power of marketing as a strategic growth driver for businesses. Through our work spanning Research and IP creation, Industry Engagement, and direct client consulting, we empower progressive B2B marketers who aspire to get to the future ahead of their competitors.  ​

​The B2Bi institute sits within the broader Customer Science Organization. The vision of this organization is to “Help organizations everywhere grow their business through marketing excellence “. They do this by “Combining the power of data, technology and behavioral science to equip customers with the tools for growth” . This organization consists of six capabilities areas with expertise across the entire marketing lifecycle. In addition to the B2B Institute, the Customer Science organization includes Customer Insights, Content Solutions, Measurement Analytics Partners, Customer Solutions Engineering and our automation & scaling team that supports our Customer Science tooling ecosystem & Programs.

About the Role​

We are looking for a leader to join us as Global Head of The B2B Institute. In this role, the leader will work with the B2Bi Leadership Team, fellow Customer Science Global leaders, and a wide array of partners across our cross-functional ecosystem. They will be responsible for defining and executing against the global B2Bi strategy. This requires a leader who can cultivate a fast-paced, high-performing team with exceptional relationship building skills to work effectively across Sales and Marketing to articulate and deliver ways of joint value creation with our clients. ​

This role sits within the Customer Science Global Leadership team & their peers consist of leaders of global teams for the capabilities they lead. As such, this person is part of the leadership team responsible for co-creating and executing the Customer Science strategy for our LinkedIn Marketing Solutions business. Additionally, they are responsible for defining the executing the B2Bi strategy and roadmap to fuel our business. This includes internally and externally facing programs and solutions that help to fuel business while ensuring alignment with the highest business priorities.​

This person will be an effective global enterprise leader who can bring ideas to influence industry thinking at a large scale. This is an exciting challenge for an inspirational leader with a passion for B2B, as well as strategic and operational excellence. This role requires someone who is adept at working across a matrixed organization and takes pride in being accountable for measurable value. At their core, they are passionate about exploring unchartered territory, scaling intelligence solutions, and cultivating strong team cultures.​

Key Role Responsibilities​

• Co-creation and execution of the Customer Science strategy & roadmaps working with peers in the Global Leadership team.   ​

• Define and execute the B2Bi strategy and roadmap to fuel our Marketing Solutions business. This includes internally and externally facing programs and solutions that help to fuel business while ensuring alignment with highest business priorities.  ​

• Partner with senior stakeholders on strategies and programs to drive business outcomes and work closely with fellow Customer Science Global leaders.​

• Develop strategies and GT