Sr. Manager, Small Business Solutions Strategy - Comcast Business

Comcast Business offers a suite of Connectivity, Communications, Networking, Cybersecurity, Wireless, and Managed Solutions to help global organizations of all sizes prepare for what’s next. Powered by the nation’s largest Gig-speed broadband network and backed by 24/7 customer support, Comcast Business is the nation’s largest technology provider to small businesses and one of the leading service providers to the Enterprise market. Comcast Business has been consistently recognized by industry analysts and associations as a leader and innovator, and one of the fastest growing providers of Ethernet services.

Job Summary

The Senior Manager, Solutions Strategy serves as the strategic lead responsible for defining, orchestrating, and activating go-to-market (GTM) strategies for Comcast Business solutions. This role leads across teams to bring GTM plans to life, ensuring alignment and execution from strategy through market delivery.

This leader is accountable for translating product capabilities into clear, differentiated solution strategies that drive awareness, demand, and growth. They own the development of the solution narrative and guide how it is consistently brought to market across channels, segments, and customer touchpoints.

This role plays a critical part in operationalizing the GTM model by aligning stakeholders around shared priorities, sequencing work, and driving execution against defined outcomes.

Job Description

Responsibilities:

Solution Strategy & GTM Leadership

• Own the end-to-end solution strategy, defining how products come together to solve customer problems and deliver against business growth priorities
• Lead development of integrated GTM strategies, ensuring clear alignment on target segments, use cases, and activation approach
• Serve as the strategic lead across teams to bring GTM plans to life, driving alignment, decision-making, and execution
• Drive prioritization and sequencing of GTM work, balancing competing demands and focusing teams on highest-impact opportunities

Positioning, Messaging & Narrative Development

• Develop clear, differentiated solution positioning and value propositions in close partnership with Product Management
• Translate complex product capabilities into customer-centric narratives that resonate across buyer roles and industries
• Establish messaging frameworks and guidance to ensure consistency across all channels and touchpoints
• Serve as the steward of the solution story from strategy through execution

Cross-Functional Orchestration

• Align stakeholders on GTM priorities, milestones, and deliverables to ensure coordinated execution
• Provide strategic direction to execution teams on how messaging and positioning should be activated in market
• Ensure alignment between GTM strategy and field execution, including readiness and feedback loops
• Partner to ensure retention, expansion, and lifecycle considerations are embedded into solution strategy

Market, Customer & Competitive Insight

• Develop a deep understanding of market trends, customer needs, and competitive dynamics to inform strategy
• Define target personas, buying groups, and customer journeys to guide messaging and activation
• Identify, size, and prioritize growth opportunities
• Lead development of competitive positioning and comparison frameworks

Launch & Lifecycle Management

• Lead cross-functional planning and execution of new solution launches and key GTM moments
• Ensure GTM strategies evolve based on performance, market changes, and product roadmap updates
• Support ongoing lifecycle efforts including retention, upsell, and cross-sell strategies

Content & Enablement Strategy

• Guide development of content aligned to GTM strategy and key buyer needs across the funnel
• Provide direction on sales enablement materials including playbooks, competitive, presentations, and training
• Ensure consistency and quality across customer-facing and internal materials

Performance & Continuous Improvement

• Define success metrics for GTM initiatives and evaluate performance
• Use insights to refine strategy, improve effectiveness, and inform future priorities
• Identify opportunities to better leverage data and analytics to strengthen decision-making and GTM impact
• Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) as necessary
• Other duties and responsibilities as assigned

Preferred Qualifications:

• Bachelor’s Degree or equivalent experience
• 7+ years of relev