Staff Product Marketing Manager

OctoML is a leading startup in the fast-paced generative AI market. Our mission is to empower businesses to build differentiated applications that delight customers with the latest generative AI features.
Our platform, OctoAI, delivers generative AI infrastructure to run, tune, and scale models that power AI applications. OctoAI makes models work for you by providing developers easy access to efficient AI infrastructure so they can run the models they choose, tune them for their specific use case, and scale from dev to production seamlessly. With the fastest foundation models on the market (including Llama-2, Stable Diffusion, and SDXL), integrated customization solutions, and world-class ML systems under the hood, developers can focus on building apps that wow their customers without becoming AI infrastructure experts.
Our team consists of experts in cloud services, infrastructure, machine learning systems, hardware, and compilers as well as an accomplished go-to-market team with diverse backgrounds. We have secured over $130M in venture capital funding and will continue to grow over the next year. We're based largely in Seattle but have a remote-first culture with people working all over the US and elsewhere in the world.
We dream big but execute with focus and believe in creativity, productivity, and a balanced life. We value diversity in all dimensions and are always looking for talented people to join our team!

Overview:We are seeking a Staff Product Marketing Manager for our expanding marketing team to drive our solutions-led positioning and GTM efforts. In this role, you’ll synthesize customer insights, market data, and product strategy, to create compelling value propositions for customers as we scale our presence in the generative AI market.
This highly collaborative role involves working cooperatively with sales, product management, and engineering to contribute to winning product strategy and GTM execution. You have extensive product marketing experience around technology products, with a track record of effective storytelling, driving the education and awareness around transformational technologies, and you are an excellent written and spoken communicator. Additionally, you bring with you a passion for emerging technologies and the transformational power that these bring to businesses of all scales.

Responsibilities:

• Develop and execute strategies for positioning OctoAI, our flagship generative AI product serving millions of customer inferences on a daily basis.
• Work closely with sales, product management, and the marketing team to establish and implement GTM strategies. Ensure these strategies are scalable and support sales and partner engagements effectively.
• Create impactful content aligned with sales playbooks to assist the sales team throughout the sales cycle. This includes producing relevant materials such as white papers, eBooks, and other technical content for the marketing funnel.
• Develop compelling narratives and customer centric stories around the value proposition of OctoAI, and the power it brings to developers and enterprises as they look to build on the power of generative AI.
• Engage with internal and external stakeholders to gather feedback and insights. Utilize these to refine product positioning and content strategies.
• Drive product initiatives based on key performance indicators (KPIs) and feedback from existing and prospective customers. Focus on initiatives that clearly articulate the value of the products to meet customer needs.
• Collaborate with the sales team to create and refine sales playbooks, aiming to optimize customer acquisition and expedite the sales process.

Qualifications:

• Extensive experience in product marketing, with a strong background in the tech industry. Preferably 7+ years of experience in one or more of the following technology domains: Cloud, AI powered application development, or AI/ML operations.
• Track record of effectively storytelling through compelling assets.
• Experience working with app developers and has a good understanding of the app developer journey.
• Experience in roles such as Product Marketing Manager, Technical Marketing Manager, Product Manager, or related positions with a focus on technology products.
• Demonstrated ability in creating and executing detailed go-to-market plans in collaboration with sales and product management teams.
• Skilled in defining and creating content to support targeted customer use cases for scalable GTM execution.
• Experience working closely with sales teams to develop and optimize sales strategies and materials.
• Proficiency in working in a data-driven environment, with a focus on customer acquisition and accelerating time to revenue.
• Strong strategic thinker with excellent communication skills.

Characteristics we look