Client Account Management Associate Director | Content

We are:

Accenture Song accelerates growth and value for our clients through sustained customer relevance. Our capabilities span ideation to execution: growth, product and experience design; technology and experience platforms; creative, media and marketing strategy; and campaign, content and channel orchestration. With strong client relationships and deep industry expertise, we help our clients operate at the speed of life through the unlimited potential of imagination, technology and intelligence. Visit us at: www.accenture.com/song

You are:

The Client Account Management Associate Director provides day-to-day management of client relationships and strategic direction on all aspects of the account, articulating human brand experience strategies and briefs to the client and multi-disciplinary teams. Understand client's business landscape and identify complexity.

The work:

• Client Service
  • Responsible for the day-to-day ownership, development and nurturing of client relationships
  • Responsible for using your knowledge of key client challenges to seek new opportunities for increased revenue on your piece(s) of business, proactively driving these internally and presenting them to the client
  • Be the voice of the client within the agency and the voice of the agency to the client, and mediate between the two to get to the most effective outcome
  • Responsible for managing up to your bl/mp in order to keep them sufficiently informed on the day-to-day of the account or of any issues or opportunities
  • Ensure the briefs, work and team are thinking in an integrated way
  • Must maintain a high level of knowledge of the client’s business
• Creative & Strategic
  • Be an integral part of the development of strategic and creative output, attending all key meetings and ensuring required actions are done by you or your team
  • Pressure test creative briefs and work against the client’s needs at every stage of a campaign’s lifecycle
  • Be a strategic partner to your planner on the client business
  • Check creative output for alignment to the client’s business objectives and ensure this is key in the presentation of that work
  • Be responsible for thinking outside the box and bringing insightful and relevant info to the development
  • Lead the presentation of creative work and rationale for said work
  • Attend all research where possible and ensure you are present at all debriefs

Content Automation and GenAI – Consulting and Delivery 

• Have a conceptual understanding of GenAI tools and automation within the content ecosystem of technologies
• Evaluate and differentiate between major platforms and tools (e.g., OpenAI, Google Gemini, M365 Copilot, Writer, FireFly, ChatGPT, Adobe Workfront, AEM, etc).
• Quickly research and assess emerging AI tools and propose the right solution based on client needs, use cases, data considerations, and constraints.
• Translate AI and GenAI concepts into clear, client‑friendly language; educate stakeholders on what’s possible, what’s practical, and what’s required.
• Lead and support delivery of GenAI proof of concepts (POCs), prototypes, and pilot programs.
• Stay ahead of fast‑moving trends in AI, content technologies, and next‑gen marketing, ensuring the team and clients benefit from emerging innovations.
• Mobilize appropriate resources
  • Support sales opportunities and ensure the feasibility of the proposed solutions and delivery of the solution by leveraging Accenture’s full capabilities
  • Improve client and customer relationships working with client account and account management team leadership
• Plan, deliver and execute project(s) and program(s)
  • Ensure execution of delivery work across one or more clients or portfolios, leading service delivery strategy across all locations where the services are provided (e.g., client-site, delivery center)
  • Address performance issues across the client(s)/portfolio(s); create the operational approach and implements continuous improvement
  • Implement standard SLA commitments and other financial/operational metrics for client(s)/portfolio(s)
  • Support the achievement of contract controllable income (CCI) targets, as well as the achievement of cost-to-serve targets; deliver efficiencies