Senior Communications Strategist

Requisition ID:  84134 

Florida Power & Light Company is America’s largest electric company, providing clean, affordable, and reliable electricity to more than 12 million people in Florida. We operate one of the cleanest power generation fleets in the U.S. and our reliability is among the best in the nation. Our goal is to achieve Real Zero carbon emissions from our operations by 2045 by expanding our solar capacity, increasing battery storage and bringing new renewable energy opportunities to Florida, while improving customer affordability and reliability. Are you interested in becoming a game-changer in the energy industry?  Join our world-class team today! 

 

Position Specific Description

This Marketing & Communications Senior Communications Strategist role champions FPL’s solar and battery initiatives. This position helps mitigate risk and ensure the successful permitting, development, construction and regulatory approvals of FPL solar energy centers and battery storage projects. It also helps highlight solar programs such as FPL Solar Together – the nation’s largest community solar program. The role also helps advance FPL’s value story with key stakeholder groups. The ability to craft a persuasive narrative and be strong in visual storytelling is essential, as is solid writing and media relations skills. Understanding of FPL’s regulatory landscape is a plus. Travel within Florida could be up to 20% with occasional overnights.

Job Overview

With minimal guidance from a lead or a leader, employees in this role are responsible for providing excellent communication support to assigned business unit as measured by completion of required planning and execution, and client feedback. Employees in this role are responsible for using business and customer insights to support the development and implementation of communication strategies and tactics to improve customer and stakeholder perception as measured by campaign results, which may include media coverage, and brand and message awareness results. Employees in this role will be expected to provide excellent media relations support as measured by media results. This role requires a high performing individual with strong planning capabilities, as well as excellent verbal and written communication skills.

Job Duties & Responsibilities

• Supports development and execution of strategic communications plans, key messages, programs and campaigns to support business objectives using research/analytics. Creates visual and written content for internal and external channels (newsletters, digital and social media, video, etc.)
• Supports internal business partners on communications strategy and provides executive and communications support. Serves as liaison for assigned business units and serves as project manager for campaigns and cross-functional initiatives 
• Drafts media statements/press releases, answers media inquiries, serves as media spokesperson, including afterhours media duty. Proactively builds relationships with the media and seeks out opportunities to tell our company story
• Supports planning and cross-functional execution of events
• Measures results and evaluates the effectiveness of communications and tactics to drive improvements
• Supports emergency events, as assigned
• Performs other job-related duties as assigned

Required Qualifications

• High School Grad / GED
• Bachelor's or Equivalent Experience
• Experience: 4+ years

Preferred Qualifications

• Bachelor's Degree

 

NextEra Energy offers a wide range of benefits to support our employees and their eligible family members. Click here to learn more.

 

Employee Group:  Exempt
Employee Type:  Full Time
Job Category:  Marketing/Communications
Organization:  Florida Power & Light Company 
Relocation Provided:  No

 

NextEra Energy is an Equal Opportunity Employer. Qualified applicants are considered for employment without regard to race, color, age, national origin, religion, marital status, sex, sexual orientation, gender identity, gender expression, genetics, disability, protected veteran status or any other basis prohibited by law. We are committed to a diverse and inclusive workplace.

 

NextEra Energy provides reasonable accommodation in its application and selection process for q