Manager, Digital - Creative Assets

Job Description:

The purpose of this role is to manage creatives between the client and the team and handle basic creative trafficking to support the Addressable Trading Manager.

Job Description:

As a Manager, Digital - Creative Assets you will focus on handling creative management between the client and the team. This will be a role focused on creative management, but you'll be exposed to media planning and programmatic platforms. You will be a part of an innovative, fast-growing department focused on revolutionizing digital media planning and buying, in the context of a multi-channel data-driven approach. 

Responsibilities: 

• Oversee the creative strategy, execution, performance and reporting of the media campaign across all buying platforms 

• Be your client's primary contact for creative assets, responsible for building client-facing materials, presenting, and following through 

• Be the creative asset expert for your client on campaign performance and optimization providing insights into the best strategies and tactics to achieve their goals 

• Build training materials and best practice documentation 

• Oversee the work of multiple specialists, train technical knowledge, and manage workflow. 

• Coordinate assets and tags with vendors and ensure campaigns are meeting KPIs 

• Manage MBAs and invoices, while overseeing client budgets and pacing across digital media portfolio 

• Consult and work with other cross-channel leaders in Search, Technology, Identity Management, Tracking, Analytics, and Measurement for seamless execution and the development of forward-thinking strategies and innovations 

• You will report to the Digital Media Director 

Qualifications 

• 3+ years experience working in the creative management and/or digital media buying & planning space with focus a on programmatic strategy, execution, and People Based Marketing 

• Must have in-platform execution experience pulling the levers in DSP platforms (i.e. DV360, Google Ads, The Trade Desk, Amazon DSP,) 

• Passion for media and the technologies used to support online and/or mobile advertising operations: ad serving, audience management tools, inventory applications, and third-party ad tags 

• Experience against multiple media buying strategies: self-service, managed buyer, partner negotiations 

• Interest in data analytics and how that affects the bottom line 

• Bachelor's degree from an accredited college or university 

• Well-versed in the Microsoft Office suite specifically, Excel and PowerPoint 

• Professional client communication, both written and verbal 

• Enthusiasm for the future of brand advertising on the web and building that future with us 

The annual salary range for this position is $64,350-$110,400. Placement within the salary range is based on a variety of factors, including relevant experience, knowledge, skills, and other factors permitted by law.  

Benefits available with this position include:  

• Medical, vision, and dental insurance, 

• Life insurance,  

• Short-term and long-term disability insurance, 

• 401k, 

• Flexible paid time o