Senior Field & Channel Marketing Manager, US East (Remote)
DrataAbout the role
We’re looking for a performance-driven Senior Field & Channel Marketing Manager, US East to lead regional go-to-market efforts—with a strong focus on owning and accelerating pipeline.
In this role, you’ll be directly responsible for developing high-quality, sales-aligned pipeline in partnership with regional Sales and Partner teams. You’ll bring a strategic lens to campaign planning and a hands-on mindset to program execution, from executive experiences and ABM plays to in-region partner activations. The ideal candidate is energized by building programs that convert interest into opportunity and understands how to support high-consideration sales cycles.
What you’ll do:
- Own the pipeline target for your region in partnership with sales leadership
- Build and execute a regional marketing plan that aligns to regional account priorities and revenue goals
- Develop and deliver targeted programs including field events, executive dinners, workshops, ABM programs and conferences
- Partner with Sales and SDRs to drive pre and post follow-up strategies that convert interest into pipeline
- Track and report on regional performance, including pipeline sourced, influenced, progression metrics and return on spend
- Collaborate with Partner Marketing and Alliances to execute co-branded programs, joint events, and partner-led demand efforts that support the region
- Act as the marketing point of contact for the regional sales team—providing strategic guidance and tactical support
What you’ll bring:
- 7+ years in B2B marketing, with at least 5+ years in field, demand generation, or regional marketing roles
- Demonstrated success in owning pipeline goals and building programs that support enterprise sales cycles
- Strong grasp of ABM, field events, content strategy, and cross-functional campaign development
- Experience in or exposure to security, compliance, or B2B SaaS industries where buyer trust and education are critical
- Highly collaborative, data-driven, and execution-oriented
- Willing to travel across assigned region(~25–30%)
Nice to Have
- Experience supporting or working with partner/channel marketing teams
- Familiarity with Salesforce, Hubspot, Goldcast, and ABM platforms
- A strong POV on what quality pipeline looks like and how to drive it
Why You’ll Love It Here
- Direct ownership of impact-driving programs
- Strong alignment between Sales, Marketing, and Partnerships
- Collaborative and fast-paced team with a bias for action
- Competitive compensation, equity, and remote flexibility
Benefits:
- Healthcare: 90-100% paid premiums for medical, dental, and vision plans for employee and dependents + on demand health care concierge
- HSA, FSA, & DCFSA: Pre-tax savings plans for healthcare and dependent care, with up to a $600 annual employer contribution to the HSA plan (if enrolled in HSA medical plan)
- 100% paid short and long term disability plus life + AD&D benefits
- Learning & Development: $500 annually towards professional development opportunities + $250 annually towards personal development opportunities
- Flexible Time Off: Flexible vacation policy for strong, fully charged batteries
- 16 Weeks Paid Parental Leave: An inclusive policy to ensure you have time with your newborn, newly adopted, or foster child (available after six months of employment)
- Work Remotely: Flexible hours and work from home + $1,000 annually to cover necessary business related items for your home office
- 401K: Reach your financial goals while reducing your taxes
This role will receive a competitive base salary, benefits, and stock, typically in the form of Restricted Stock Units (RSUs). The applicable salary range for each US-based role is based on where the employee works and is aligned to one of 3 tiers based on the cost of labor for that geographic area. The expected salary ranges for this role are below, subject to change.
Tier 1: $170,300 - $210,300
Tier 2: $153,300 - $189,300
Tier 3: $136,200 - $168,200
You can view which tier applies to where you plan to work here. A variety of factors are considered when determining someone’s leveling and compensation–including a candidate’s professional background and experience. These ranges may be modified in the future and final offer amounts may vary from the amounts listed above.
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