Dickies: Senior Director, Brand Creative

For over a century, Dickies has been worn by those forging their own path to shape the world we live in. We celebrate the can-do spirit of tradespeople, skaters, and doers who continue to put their trust in us. And we’re ready for the next 100 years of rolling up our sleeves alongside them, creating styles that work as hard as they do.

So, before we get to the job details, take a minute to learn a little more about us – our values and our culture. If you can see yourself working side-by-side with a team dedicated to those people that work hard and play harder, Dickies just may be the place for you.

To learn more about our values and our culture, visit Dickies Careers or www.dickies.com.

Senior Director, Brand Creative

What will you do?

A day in the life of a Senior Director, Brand Creative at Dickies looks a little like this.

In this role you will be responsible for overseeing the entire creative process, guiding the vision and strategy behind branding, campaigns, and visual communication, ensuring all creative work aligns with the company's objectives, and managing a team of creative professionals to deliver high-quality results across various marketing channels and global regions; ultimately setting the creative direction for the brand at a strategic level. This position reports to the VP of Global Brand Marketing. 

Let’s break down that day-in-the-life a bit more.

• Lead Internal Creative Teams: Managing and mentoring a team of designers, copywriters, art directors, and other creative professionals across regions for global asset creation  
• Developing creative strategy: Define the overall creative vision for global campaigns, products, and brand experiences, aligning with business goals.   
• Cross-functional collaboration: Partnering with marketing, product, and other teams to ensure alignment across all communication channels.  
• Concept development: Generate innovative and impactful creative ideas, overseeing the ideation process, and presenting concepts to stakeholders.   
• Quality control: Ensuring all creative work meets high standards of quality, brand consistency, and visual appeal.   
• Budget management: Overseeing creative project budgets and ensuring projects are delivered on time and within budget constraints.   
• Trend analysis: Staying up to date on industry trends and incorporating new creative approaches into projects.   

What do you need to succeed?

We all have unique skills that we bring to work and celebrate every day. For this role, there are foundation skills you’ll need to succeed and excel. Additionally, while formal education in a related field is great to have, we are most interested in your 12+ years of experience and professional achievements. 

The foundation skills you will need in this position are:

• Experience creating integrated content across all marketing channels from digital, social media, paid media, mobile, but also understanding offline and print inclusive of retail marketing  
• Proven experience with concept development   
• Highly skilled with leading a team of creative talent  
• Strong creative vision with an understanding of business objectives  
• Impressive collaborator across the business  

There are also a few skills that are not required but preferred.

• Knowledge of Dickies and the global workwear category

What do we offer you?

At Dickies, we know you expect as much from us as we do from you. That is why we make a commitment to support and grow our people. We offer extensive development and growth opportunities for your current and future positions, a competitive compensation package, and a strong benefits package that includes medical, dental, vision, and 401(k).

Our commitment extends beyond this and into your daily work life. We strive to foster a diverse and inclusive culture based on respect, connection, and authenticity. Our focus on DEI is at the foundation of who we are and what we do.

To learn more about Dickies’ benefits package, follow this MyVFBenefits.com and click “Looking to Join VF”.

To learn more about Dickies’ Diversity and Inclusion efforts, go to www.dickies.com

Now WE have a question for YOU.

Are you in?

Hiring Range:

$203,040.00 USD - $253,800.00 USD annually

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