Client Strategy Senior Associate - Integrated Media

We are PMG

Named Ad Age Best Places to Work for 9 years in a row and Fast Company Best Workplaces for Innovators since 2022, PMG is a global independent marketing services and technology company that seeks to inspire people and brands that anything is possible. Driven by shared success, PMG utilizes business strategy and transformation, creative, media, and insights—as well as its proprietary marketing intelligence platform, Alli—to deliver cutting-edge digital solutions and innovative media strategies. Our team comprises over 900 employees globally, and our work for ambitious brands like Apple, Best Western Hotels & Resorts, CKE Restaurants, Experian, Intuit, Kohler, Nike, Sephora, Therabody, and Whole Foods spans 85+ countries.

Who You Will Be Working With

Join a passionate, cross-functional team dedicated to delivering high-impact media marketing strategies that drive measurable success for our clients. As a Client Strategy Senior Associate, you’ll partner closely with a diverse set of professionals who bring expertise across digital and traditional media channels. Together, you’ll work on exciting, multifaceted projects that truly impact our clients’ businesses. You’ll find a collaborative, growth-oriented environment where your ideas are valued, and your contributions directly support client and company goals.

What You Will Do

• Develop and support full-funnel media plans that integrate paid digital channels with traditional media where beneficial, creating a cohesive strategy to meet each client’s unique objectives.
• Collaborate with media teams to manage budgets effectively, providing thoughtful forecasting and maintaining agility to optimize campaign performance in real-time, always aligning with evolving client goals.
• Monitor and analyze campaign performance, working closely with media and analytics teams to translate insights into actionable recommendations that drive value for clients.
• Lead in maintaining project organization by overseeing operational workflows, schedules, and go-to-market operations, ensuring seamless project execution and prioritization.
• Engage in direct client communications to foster strong relationships, understand their evolving needs, and proactively identify growth opportunities with regular, clear updates across all touchpoints.
• Show flexibility and adaptability in using preferred client platforms (e.g., Microsoft Suite, Google Workspace) to ensure smooth collaboration and efficient workflows.
• Build a foundational understanding of each client’s business by analyzing industry trends, target audiences, and competitive landscapes, creating a strategy that aligns with their unique market position.
• Serve as a bridge between clients, internal teams, and external partners, advocating for both client needs and internal team efficiency to drive comprehensive media strategies.
• Partner with clients and cross-functional teams to define clear, measurable digital marketing objectives, laying the groundwork for effective campaign execution.

What You Will Bring

• 3+ years in digital media strategy or a related field, with a bachelor’s degree or equivalent experience.
• A collaborative mindset and a foundational understanding of insights management and analysis to support teamwork and informed decision-making.
• A growing comfort with client partnerships, enabling you to contribute thoughtful ideas and guidance.
• A solid foundation in digital marketing, with working knowledge of marketing digital buying environments and multi-channel marketing to help shape creative strategies.
• Familiarity with tools like Microsoft Excel, Microsoft PowerPoint, Keynote, and Google Slides to support seamless data presentation and analysis.
• High emotional intelligence and strong interpersonal skills to foster trust and collaboration with clients and colleagues alike.
• Strong organizational skills and familiarity with structured project management methods.
• A curious approach to data analysis, allowing you to uncover insights and contribute meaningful ideas to client strategies.
• A commitment to curiosity and adaptability as a continual learner, staying at the forefront of media innovation while prioritizing client success with a customer-focused mindset that seeks opportunities to deliver meaningful value.
• A dedication to people-focused leadership, fostering collaboration, innovation, and professional growth by leading by example and nurturing strong relationships that empower others to excel.

 

What We Offer

• Professional Development: Take advantage of our learning and development programs, mentorship opportunities, and career advancement support