Area Vice President Cardiorenal & Women's Healthcare

 

Area Vice President Cardiorenal & Women's Healthcare 

         

Bayer's US Pharmaceuticals division is undergoing a major transformation in our operating model and customer engagement approach to better serve our patients and customers and achieve 'Health for All'. The Area Vice President, Cardiorenal & Women's Healthcare (AVP - CVR & WHC) will help lead our customer engagement transformation supporting cross-functional Cardiorenal (CVR) and Women's Healthcare (WHC) field teams (customer squads) in transitioning to our new Area Business Unit structure and operating model and succeeding within highly competitive markets and our evolving healthcare ecosystem.

 

Reporting directly into the Head of Customer Engagement, the AVP - CVR & WHC is tasked with successfully delivering our vision of Health for All by leading a diverse team of CVR and WHC Area General Managers in a select region (West, Central or East) and helping to establish and execute the strategic vision for our Customer Engagement organization. The AVP - CVR & WHC will manage a broad portfolio that includes CVR treatments (for Pulmonary Hypertension, Chronic Kidney Disease and investigational indications for heart failure with reduced and preserved ejection fraction, and thrombosis) as well as our WHC products and pipeline assets (in-market intrauterine devices and a non-hormonal therapy for menopause symptoms currently in development.)

 

The individual in this role will have primary responsibility to deliver on ambitious revenue growth and profitability targets across our CVR and WHC commercialized product portfolio, while preparing for future commercialized product launches. Additionally, the role will maintain and enhance Bayer's reputation for excellence in culture, products, and customer centricity across the CVR and WHC ecosystems.

 

The AVP - CVR & WHC will sit on the Customer Engagement leadership team, and work closely with their AVP counterparts, along with key leaders in our US Pharmaceuticals Headquarters (e.g., Product Squad Leads, functional leaders of HR, Communications, Medical, Legal). In this leadership role, s/he will have accountability for driving execution of Bayer's CVR and WHC commercial strategies, as well as representing and communicating customer opportunities that can enhance the access and impact of Bayer's CVR and WHC portfolios. S/he will also be responsible for identifying, developing and executing new go-to-market approaches that can enhance Bayer's profitability.

 

YOUR TASKS AND RESPONSIBILITIES:

 

The Primary responsibilities of the role, Strategic Analyst are to:

 

The AVP - CVR & WHC will be the leader of highly successful Area Business Units, responsible for all brands within the CVR and WHC portfolios. He/she will possess a deep and significant expertise in building relationships with and selling to physicians across the relevant therapeutic areas. The ideal candidate will lead high impact customer centric teams, driving top and bottom-line growth, while enabling strategy and execution based on regional business demands. Delivery on successful new product launches and attraction & retention of a large cross functional customer team will be necessary. The AVP - CVR & WHC will develop and implement novel sales force approaches in the US pharmaceutical marketplace, including pull through programs, innovative tactics, and alternative sales models outside of "reach and frequency."

 

More specifically, the AVP - CVR & WHC will be responsible for the following across our CVR and WHC portfolios:

 

• Develop solutions, working with Area General Managers, to achieve or exceed sales and profitability and be energized by new challenges and the opportunity to optimize, with the goal of highest possible performance. S/he will institute a robust performance-oriented culture, using metrics and processes, with a track record of improving business practices and process;
• Lead change initiatives, develop strategies for existing indications, new indications and new product launches. S/he must leverage approaches that evolve the organization to address changing marketplace dynamics and empower teams to have shared ownership to meet customer needs. The candidate will do more then just articulate a compelling case for change to the team; s/he will motivate others to initiate change;
• Assess a range of variables including market trends and opport