Senior Copywriter, Square

Company Description

Since we opened our doors in 2009, the world of commerce has evolved immensely, and so has Square. After enabling anyone to take payments and never miss a sale, we saw sellers stymied by disparate, outmoded products and tools that wouldn’t work together.

To solve this problem, we expanded into software and built integrated solutions to help sellers sell online, manage inventory, book appointments, engage loyal buyers, and hire and pay staff. Across it all, we’ve embedded financial services tools at the point of sale, so merchants can access a business loan and manage their cash flow in one place. Afterpay furthers our goal to provide omnichannel tools that unlock meaningful value and growth, enabling sellers to capture the next generation shopper, increase order sizes, and compete at a larger scale.

Today, we are a partner to sellers of all sizes – large, enterprise-scale businesses with complex operations, sellers just starting, as well as merchants who began selling with Square and have grown larger over time. As our sellers grow, so do our solutions. There is a massive opportunity in front of us. We’re building a significant, meaningful, and lasting business, and we are helping sellers worldwide do the same.

Job Description

The Restaurants team at Square is looking for an experienced and strategic Senior Copywriter to join our product marketing creative team. This is a hands-on writing role for a skilled storyteller and marketer who will help communicate the value of the Square solutions in ways that resonate deeply with the Food & Beverage industry audience. This role touches a variety of projects from web pages, guides, presentations, sales and events materials, to email campaigns, video scripts, and more. In this position, you will report to the Copywriter Lead for Restaurants. 

You are conceptual, can share and sell ideas, and have experience translating creative briefs into words that drive impressive results. You immerse yourself in audience research and understand how great headlines and subject lines inspire emotion, action, and ultimately, conversion. You thrive in a team environment of cross-discipline collaboration and relish the process of creative ideation and critique. Our writers are proactive problem-solvers, advocates for ideas, and highly skilled at giving and receiving constructive feedback. We’re looking for someone to join our team who will seek opportunities to connect with and influence the broader writing community at Square. 

You will:

• Contribute to the ideation and creative strategy process, everything from research and planning to wireframing, writing, editing and optimizing
• Write web pages, guides, presentations, sales and events materials, email campaigns, digital ads, overview and tutorial videos, in addition to fully integrated launch campaigns
• Distill business and technical subject matter into simple, straightforward language that anyone can understand
• Write to cut through the noise; arouse curiosity and grab prospects‘ attention
• Ensure that business and technical jargon fall away so that a clear and meaningful story emerges for the audience
• Help bring to life our brand voice & tone 
• Leverage customer interviews and data insights to strengthen creative concepts
• Work alongside a talented group of designers, design technologists, art directors and product marketing managers, among others
• Collaborate across the Square organization to ensure a consistent, integrated customer experience

Qualifications

You Have:

• 5+ years experience in a creative copywriting role at an in-house brand or agency, preferably with a technology brand
• Excellent grammar, writing, and editorial skills—you demonstrate great attention to detail
• Experience writing compelling copy on a wide range of deliverables—from digital and social ads to product tutorials, sales materials, web pages, blog posts, and integrated campaigns
• Experience with techniques designed to optimize and boost the performance of various deliverables
• The ability to distill business and technical subject matter into simple, straightforward language that anyone can understand.
• An interest in working with data to make smart, hardworking creative deliverables.
• Curiosity about technology, trends in tech, and the restaurant industry.
• Background working with product marketing managers is a bonus

***Please include a link to your portfolio for consideration***

 

Additional Information

Block takes a market-based approach to pay, and pay may vary depending on your location. U.S. locations are categorized into one of four zones based on a cost of labor index for that ge