Senior Associate, Commerce

Business Overview 

UM is a global media agency committed to Futureproofing our clients' businesses.  We leverage the transformational power of rich business analytics and real-time intelligence to maximize growth and activate the full consumer journey across content and connections. As the leading global media network in IPG Mediabrands, UM operates in over 100 countries, with more than 3,000 people innovating on a roster of global clients including Accenture, American Express, GoPro, Johnson & Johnson, Levi Strauss & Co, Mattel, Sony, and Spotify. UM is globally headquartered in New York, with North American offices in San Francisco, Los Angeles, Dallas, Chicago, Birmingham, Detroit, Montreal, and Toronto.   

At UM, we know our employees are our greatest asset. We are committed to fostering a culture rooted in Diversity, Equity & Belonging, where everyone feels they belong, and their contributions are valued. We prioritize personal and professional growth, encourage an entrepreneurial spirit to pursue passion projects, and celebrate our people and community with moments of joy and spontaneity. Our leadership is dedicated to building a culture of care that permeates every element of the company from work flexibility to career planning to regular talent reviews, and more. Our DNA, for UM, helps guide us in all that we do:   

Fearless: We bring our authentic selves to work and put our whole selves into the work 

Optimistic: We approach challenges with empathy and curiosity, infusing joy into everything we do  

Relentless: We’re unwavering in our pursuit of the right solution, eager to reimagine what’s possible  

Unified: We band together to accomplish what we could not otherwise do alone  

Masterful: We’re constantly growing in our craft, setting new standards for our industry and our world  

We are proud to be named an AdAge Best Place to Work several times over, a Top Workplace in the US by Great Places to Work, a top 10 FORTUNE 2022 Best Workplaces in Advertising & Marketing and She Runs It’s 2021 Outstanding Company for Working Mothers. But feedback is most meaningful when it comes from our own people: over 90% of our employees say the agency is a great place to work and 95% say they are proud to work at UM. 

Position Summary

We are looking for you - dynamic, best-in-class talent - to join the growing UM Commerce team as a Senior Associate. In this role you will support in the development, planning, buying, executing and measuring media plans for designated shopper/commerce media clients. As a Senior Associate, you will create, innovate, and guide UM Commerce planning and buying processes. You’ll work closely with Planning and Buying teams to allow for holistic Commerce media function.

UM Commerce is a specialty group that focuses on the planning, buying, execution and measurement of Commerce media. Commerce media is any specific media elements that are retailer focused/tagged. This can be in-store signage such as a coupon machine, a billboard driving shoppers to a Walmart store, buying digital ads on Amazon or a Kroger.com site, tapping influencers that support certain retailers or working with shoppable technology companies to ensure ease of conversion. The team supports client’s commerce/shopper/customer marketing teams—our end goal measuring product sales both online and in-store.

Responsibilities

Strategy & Execution

• Supports Manager in development, presentation, management and measurement of commerce media programs
• Supports in the creation of client ready materials (e.g. presentations, reporting, etc.)
• Takes lead on managing vendor communications and delivers client communications where appropriate
• Responsible for owning any status documents and timelines whether internal or client facing
• Leads RFP and negotiation process ensuring learnings from previous campaigns are applied
• Input and manage plans within MediaTools where applicable
• Owns Prisma and Trafficking inputs and accuracy
• Monitors media performance at all stages to ensure original objectives are met and works with partners to provide optimization recommendations where applicable
• Day to day lead for billing responsible for actualizing and clearing invoice

Relationships

• Day to day lead with partners across com