Group Director, Client Advice & Management

Business Overview

Initiative is NIKE Inc.’s agency of record for Global Media, responsible for strategy, integrated media planning, and paid/organic social strategy and activation for Nike’s multi-region integrated brand and product campaigns. 

NIKE Inc. is the world's leading designer, marketer, and distributor of authentic athletic footwear, apparel, equipment, and accessories.  

Founded by Bill Bowerman and Phil Knight in 1972, Nike has grown over the last 50 years into one of the most valuable, most loved and most emulated brands in the world, singular in its ability to create cultural conversation within the world of sports and fashion and far beyond.  

Nike's mission is to bring inspiration and innovation to every athlete* in the world; a mission expressed every day through product design, digital and physical retail consumer experiences, and brand communications. *If you have a body, you are an athlete. 

Partnering with Nike is an extraordinary opportunity requiring extraordinary talent. The Initiative team is highly diverse, attracting the sharpest emerging and established media experts across all disciplines in the industry. Our vision is to build the best integrated team of athletes*, passionate about sports, youth and culture, to help Nike be the catalyst for innovation and inspiration. We achieve this by driving excellence through captivating brand campaigns and athlete* connection to key offers.  

At Initiative, we believe in the power of media to reshape our industry and orchestrate a brand’s entire consumer

experience, by balancing both what unites people and what makes them different. When brands unite people in culture, they build Fame, and when brands connect individuals to their unique journeys, they build customer Flow. Our agency celebrates diversity in an inclusive environment where all of our 6,000+ strong talent across 90+ markets feel seen, heard, and valued. Our vision is to create not only a better media company, but also a better media industry, and maybe even a better world.  

We make a promise to our people that we double down on seeing, celebrating & elevating all the things that make you, uniquely you. And just as we do for our brands and clients, we connect our people to the journeys that matter in building a meaningful career.  

There are four I’s in Initiative, and these represent our core values and behaviors.  

• INDIVID[YOU]ALITY – you bring your genuine and unique self to and into the work, every day.  
• INSTINCT – you’re tuned in and armed with intelligence; you have a bias for action – shit happens when you’re around.  
• IMPACT! – you care deeply about the impact you have on our clients, their customers, our community, the media landscape and our world at large.  

IMAGINATION – your ability to imagine and bring to

Position Overview

Client Advice Management acts as both business partner to the client and internal leader to brief, inspire, motivate and drive our teams to deliver the highest quality integrated solutions across a full spectrum of communication disciplines – Strategy, Communications Design, Partnerships and Mediabrands Specialty Business Units in areas like Social, Programmatic, Mobile, Search and Innovation.

The authority on all and solutions Initiative and IPG Mediabrands services, Client Advice is responsible for regularly identifying unmet client needs and challenges, for bringing forth specialized services to meet those needs, and for growing Initiative’s client relationship.  Importantly, Client Advice must also ensure that reasonable, achievable and business appropriate KPI’s are in place to ensure a positive and mutually beneficial relationship between agency and client.

This role will ultimately be responsible for client and business leadership and day to management of a key Geo/Region for Nike. As the senior client leader on this Nike LOB, you will be accountable for the collective output of all disciplines working across the client’s business (Media Planning & Strategy, Insights and Analytics, Performance Marketing).

To be successful in this role, you will need to be a creative & strategic thinker with sound presentation skills and a passionate hunger for client partnership. You will also have strong operational & process skills, with the ability to set the team up for success via efficiency, agility and connectivity.

Responsibilities

• Lead Nike engagement as main point of contact and key strategic partner to Geo media client lead.
• Overall responsibility for client service excellence, and deepening existing client relationship
• Work with client leaders to establish clear vision and delivery of growth objectives
• Act as business consultant to the client, beyond media planning and buying
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