Marketing Manager (IT Business Enablement / Adoption)

This position is listed on behalf of a partner company, who manages all applications and next steps. Our partner is looking for a Marketing Manager (IT Business Enablement / Adoption) based in India.

This is a strategic yet hands-on marketing role focused on driving internal adoption of enterprise IT products and AI-enabled tools. You will operate at the intersection of product marketing, internal communications, and change management, translating technical IT capabilities into clear, engaging narratives that drive real user behavior. The role requires full ownership of end-to-end internal campaigns, from concept to execution across multiple formats and channels. You will create compelling content independently, including copy, visuals, and short-form videos, often leveraging AI tools to scale output and quality. The environment is fast-paced, startup-driven, and highly collaborative, with a strong focus on experimentation, agility, and measurable adoption impact. Your work will directly influence how effectively employees engage with internal platforms and digital tools.