Brand Manager, Global Mass Fragrances
CotyAbout the role
Brand Manager, Global Mass Fragrances
NYC
COTY is looking for smart leaders who are tenacious, passionate, and fearlessly kind.
THE ROLE
We are looking for a talented, Brand Manager to help drive our ambitions plans for 2024 and beyond. The Brand Manager will join the Consumer Beauty Division for Coty to work within our New Business team. You will be part of the Global Brand Team and reports into the Director New Business and Brand Growth based in NYC. As a New Business Brand Manager, you will have a strong passion and knowledge of the category across key markets, understanding of commercial dynamics and strong relationship building. You will support the Director of New Business in identifying white space/new business opportunities; and translate the recommendations/vison into 3 years business plan to seek approval from Senior Leadership. You will lead the new product development, creative and communication development for new identified brands. In your role you will be accountable for driving successful proposal, gaining approval from both Senior Leadership and relevant markets for the identified opportunity. You will be leading your projects from brief to ex-factory with independence to achieve yours and the team’s goals. You act as a real conductor between all cross-functional teams & markets.
Your key areas of responsibility will be the following:
- Develop initial Brand vision, concept, positioning, portfolio & pricing recommendations based on internal and external benchmark
- Build the initial 3 years business plan for all identified opportunities to gain relevant approval
- For approved proposal; be fully in charge of the brand & product development process (design, product, brand messaging & communication…)
- Lead briefing & delivery of communication materials with both internal and external creative partners
- Support commercial readiness: deliver on time integrated communication plans and playbooks to support rightfully the new initiatives
- Partner with cross functional teams at Coty to deliver timely innovations supporting healthy brand growth
- Be responsible for budget management of your projects
- Be a true partner to our key markets understanding their needs & delivering fit for use initiatives to maximize every opportunity.
QUALIFICATIONS
To be successful in this role, you will bring a strong willingness to lead and grow our brands and go the extra mile. We are looking for you to highlight to us clear examples of how you have personally impacted and led previous projects, in a professional or personal environment. It is also important that you know how to work with global teams and operate with a highly collaborative and open mindset.
Key requirements
- At least 3 years’ experience in brand management/product development in the beauty industry with majority in fragrance marketing and development
- Previous relevant experience, working for a global organization, or at least exposure to multi-cultural environments.
- Must demonstrate leadership, strategic thinking, independence, proactiveness and ownership; embracing both big picture objectives and follow-through on details.
- Must have experience in working with R&D and with Consumer Insights team
- Strong analytical and organizational skills.
- Excellent time management and prioritization skills and the ability to perform under pressure.
- Ability to be a good team player, and develop effective working relationships, adapting to different working styles.
- Strong eye for design and able to demonstrate a creative flair
- Passionate about beauty and the opportunity to build Scenting brands based on consumer insights.
Other required skills:
- Entrepreneurial Mindset: Proven ability to develop creative solutions thinking analytically and conceptually. Solution provider and problem solver
- Self-starter: Passionate, enthusiastic, thrives on challenges and keeps a healthy attitude under pressure, takes charge of self-development
- Strong passion for the beauty industry. Experience in the beauty industry is not mandatory but appreciated.
- Thorough knowledge of O365, Outlook, MS Excel, Word, and Power Point
- Strong personal drive and willingness to ‘’go the extra mile’’.
- Strong sense of ownership and accountability.
- Excellence in execution: Reliable, organized, structured, with attention to detail and accuracy, and takes responsibility for final executions.
- Excellent communication skills and stakeholder management
- Ability to drive clarity and Agility: You don’t get easily stressed by a fluid env
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