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WI

Business Development Representative-1

Williams Lea
WL - Work From Home/Remote (Rest of USA), United States, United StatesRemotefull_timeVerifiedPosted 9 Oct 2025
💰 $60,000/yr

About the role

Pay: $60,000

The Business Development Representative will be responsible for sales growth by setting qualified appointments with new clients. This role will funnel the leads to a sales representative to further qualify and close the sale. This position is purely a lead generation role and will not be responsible for further steps in the sales cycle.

Responsibilities :

  • Leverage proven prospecting techniques to initiate contact with prospective new clients
  • Generate interest in a discovery meeting with an established Sales Executive.
  • Identify multiple contact points within a supplied list of targets and position the value proposition of our products and services to entice the prospect to learn more about the company through a discovery meeting
  • Conduct online research to better understand the prospect and contact points’ business objectives to better position our services
  • Generate a high-value sales pipeline through both strategic and targeted prospecting
  • Collaborate with the sales team to develop a list of target prospects
  • Develop and run a pipeline of prospects and provide top-class customer experience
  • Effectively & smoothly transition a lead to the sales team following the first discovery meeting
  • Actively utilize Salesforce for all activities related to Lead Generation
  • Meet with Sales Leaders to evaluate strategy

Level of Independence and Decision Making:

  • Under Minimal Supervision and is an Individual Contributor role
  • Preferred Qualification: 2 Year Associate's degree in Business, Communications, or a related field and 2+ years of sales and telemarketing experience with an emphasis on cold calling.

Skills and Certifications:

  • Proven track record of meeting or exceeding lead generation targets
  • Proficiency in Salesforce CRM and other sales technology tools
  • Excellent written and verbal communication skills, with the ability to articulate complex value propositions
  • Strong time management and organizational skills
  • Self-motivated with the ability to work independently and as part of a team
  • Demonstrated proficiency in prospecting techniques and lead-generation strategies
  • Experience using multiple channels for outreach, including email, phone, and social media
  • Strong research skills for identifying potential clients and understanding their business needs
  • Ability to handle objections and maintain a positive attitude in the face of rejection
  • Adaptability to changing market conditions and evolving sales strategies
  • Professional demeanor and a customer-focused approach to business development

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Company

Williams Lea

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