Strategy and Planning Lead (Italy)

About Assembly

At Assembly, we find the change that fuels growth. We apply this principle to the work we do with our clients and how we engage with our people. We are a modern global agency bringing together data, technology and talent to deliver a connected set of solutions for media + more to the best brands on the planet.

At Assembly, we also know our purpose is more than media. The agency is proud to have 10+ years in dedicated social and environment Impact work. In March 2022, we were named Ad Age’s first-ever Purpose-Led Agency of the Year atop the AList, recognized for our purpose driven mission to leave the world better than we found it. We have created a culture where diversity of thought, experience, and background are valued.

When you become part of Assembly, you become part of a global community of digitally-led experts – with 1,600 people in over 20 countries and 30 office locations around the world who bring unmatched omnichannel media, data, and technology expertise and business consulting capabilities to help our brand partners find change and fuel growth.

Assembly Europe is going through its next chapter of growth. We are a growth mind-set, meritocratic, and high-performance business with a progressive outlook in all that we do. To realise our potential in this next chapter we need some new skills and thinking.

The core DNA of Assembly Europe resides in performance marketing and has ample deep technical expertise in providing digital solutions for leading brands. New and existing clients are asking us to extend that digital expertise across all media and connect the reminding nodes of traditional media with digital methods of execution, measurement and automation.

We were born the right way to do this - we are building out from a leading digital and technology capability and adding the rest; not trying to reverse engineer a traditional legacy business into a more modern version of itself.

Description

Work with brands you love. Join Assembly to take a lead role in developing strategic media plans for the biggest global prestige beauty company.

We’re looking for a digital native with experience delivering integrated, omnichannel media plans in the Italian market, with a passion for driving innovation and creativity which delivers results. You will be responsible for leading the planning for your dedicated client, liaising with our Digital Centre of Excellence and local activation planning teams to develop cohesive, locally relevant plans. We want someone who has a passion for working with clients, developing relationships externally and internally, and has a wealth of hands on planning experience.

You will work in a the most integrated and connected EMEA cross-market planning team and have high level of input in regional strategies and well as leading local planning.

Responsibilities

• Define local planning recommendations across a portfolio of beauty brands, adapting the regional strategy with local insight and media market nuance
• Lead and coordinate campaign planning process end to end,
• Build strong relationships with activation teams and work hand in hand on key briefs
• Keep up to date with market media landscape changes and prepare updates for clients
• Implement/lead/coordinate post campaign analysis, identifying learnings to feed back into regional and local planning
• Maintain high levels of communication and transparency with management, cross-functional teams, and business partners internally and externally.

Requirements

• You have 7+ years of advertising / media planning experience, majority gained in the Italian market
• You have experience managing a global organisation spanning across multiple time zones
• You are highly motivated, organised and entrepreneurial
• You recognise the value in working as a team
• You are energetic and willing to thrive in a high growth organisation
• You have strong agency & brand relationships
• You have great communication, consultative selling, problem solving and negotiation skills
• You strategically use data and insights to advise client planning recommendations
• You have a deep understanding of the digital ecosystem and trends around digital, programmatic, and relationships with local publications
• You experience in FMCG, beauty or luxury categories.

Benefits

In return for your enthusiasm and expertise, we’ll reward you with a competitive salary and an enviable range of benefits that include, private medical, 24 days holiday a year (increasing by 1 day/year to a max of 30 with every year of service), a day of birthday leave, 1/2 day off before public holidays, 1/2 day off for Christmas shopping, early finish Fridays