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Growth Marketing Associate Manager, Direct mail (Remote)

Hinge Health
United States, United StatesRemotefull_timeVerifiedPosted 13 Mar 2023

About the role

One in two people experience debilitating back, neck, shoulder, or joint pain — but traditional treatments have failed to meet their needs. Physical therapy can be expensive and hard to access; appointments often involve long commutes and missed work. Making matters worse, unresolved pain can trigger the overuse of opioids and surgeries.
Join us in reimagining healthcare from the ground up. We’re making high-quality care accessible by pairing wearable sensors and computer vision with a world-class clinical team. Hinge Health puts a digital clinic in every member's pocket. Now millions of people can access personalized digital care from a physical therapist, guidance on behavior change from a health coach, and expert consultations with an orthopedic surgeon. With a single app and wearable technology like our Enso device, we’re helping to reduce pain, surgeries, and opioid use.
Here at Hinge Health, we welcome all applicants and know a diverse team makes us better and stronger. We look for individuals who embody our leadership principles and we value varied experiences and skill sets. Beyond specific work experience, we also look for unique capabilities and skill sets that are key indicators an applicant will thrive in our fast-paced, frequently evolving environment. If this sounds like the kind of place you’d like to be part of, please apply - we would love to hear from you!
Work From AnywhereHinge Health employees have the flexibility to work remotely in hubs across the United States.
About the RoleAs a member of our rapidly expanding Growth team, you’ll help lay the foundation for a multi-channel best in class marketing organization focused on raising awareness of the Hinge Health service and driving sign ups. You will be responsible for day to day planning and operations to scale and evolve our direct mail channel, one of the largest and most impactful ways we engage and convert users across the funnel.  You will expand our capacity to accelerate direct mail channel experimentation, segment campaigns to optimize for specific customer sets and closely align efforts across functions.  You will use data and experience to assess channel improvement opportunities then independently design and run experiments to validate and optimize performance.
#LI-DK1

WHAT WE'RE LOOKING FOR

  • 3+ years executing high volume direct mail programs, preferably for a B2C product or in the healthcare/benefits space.
  • Demonstrated success driving direct mail channel engagement and acquisition using segmentation, personalization and triggered communications.
  • Experience writing clear and thoughtful creative briefs that provide the direction needed to closely align cross functionally with design and copywriting teams.
  • Ability to prioritize projects and handle multiple tasks efficiently.
  • Strong written and verbal communication skills.
  • Motivated and energetic, proven ability to work independently, learn quickly and drive toward defined goals and targets.

BONUS POINTS

  • Experience with a direct mail platform with technical integrations to power workflow automations and personalization.
  • Competence using SQL and/or data visualization tools such as Tableau for analyzing experiment results.
  • Experience developing digital go-to-market strategies and supporting new product and/or feature launches.

WHAT YOU'LL LOVE ABOUT US

  • Inclusive healthcare and benefits: On top of comprehensive medical, dental, and vision coverage, we offer employees and their family members help with gender-affirming care, tools for family and fertility planning, and travel reimbursements if healthcare isn’t available where you live.
  • Planning for the future: Start saving for the future with our traditional or roth 401k retirement plan options which include a 2% company match.
  • Modern life stipends: Manage your own learning and development budget, use the mental health to support therapy costs, and lifestyle stipends to cover your favorite wellness services, and work-from-home equipment.
  • Flexible vacation and paid time off: Employees have flexibility to choose when, how, and why they take time off to rest and recharge. Exempt employees can take advantage of our flexible pto program. Nonexempt employees can utilize up to two weeks of sick time and up to 17 days of vacation per year, including mental health days.
  • Other compensation: At Hinge Health, we want every employee to be invested and rewarded in the future success of the company. All full-time positions are eligible for equity.
About Hinge Health:LinkedIn recently named Hinge Health one of the Top 50 Startups. Forbes, Fast Company, and Inc. have also recognized our technology, innovation, and culture.
Since our founding in 2014, we've raised more than $800 million from leading investors, including Coatue and Tiger Global. We work with

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Hinge Health

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