Sr. Product Marketing Manager, Commercial Innovation

Company Description

LinkedIn is the world’s largest professional network, built to create economic opportunity for every member of the global workforce. Our products help people make powerful connections, discover exciting opportunities, build necessary skills, and gain valuable insights every day. We’re also committed to providing transformational opportunities for our own employees by investing in their growth. We aspire to create a culture that’s built on trust, care, inclusion, and fun – where everyone can succeed.

Join us to transform the way the world works.

Job Description

At LinkedIn, we trust each other to do our best work where it works best for us and our teams. This role offers both hybrid and remote work options. This means you can work from home and commute to a LinkedIn office, depending on what's best for you and when it is important for your team to be together, or you can work remotely from most locations within the country listed for this role.

Do you want to operate at the intersection of launching transformative commercial initiatives, partnering with leaders across the organization, and unlocking economic opportunity for every professional in the world? Then LinkedIn would love to talk to you! 

LinkedIn is the world’s largest professional network that helps professionals connect, stay informed of relevant industry news and information, and discover opportunities to advance their careers. The Talent Solutions organization partners with B2B customers to help them define unique HR strategies and to solution those via LinkedIn’s Talent portfolio, which includes our hiring, learning, and engagement products.   

The Commercial Innovation Product Marketing team is looking to drive revenue and define go-to-market strategies across LinkedIn’s B2B Talent portfolio. This is a unique opportunity to be part of the founding GTM team that focuses on developing, supporting, and launching new pricing and packaging strategies such as offers or promotions along with optimizing our existing ones to fuel acquisition and growth across LinkedIn’s global customer base in partnership with leaders across our Marketing, Sales, Operations, Legal, Systems, Customer Success, and Product organizations. 

If you’re excited by expanding and reimagining strategy while building and delivering strong customer experiences that span channels and products then we encourage you to apply! 

Responsibilities 

• Support pricing and packaging strategy across our core commercial programs, including new features and overall SaaS offering, globally
• Define and own the end-to-end GTM strategy for new commercial strategies that seek to reach new target markets (e.g., geographies, verticals, segments) 
• Develop the vision, strategy, and execution for GTM tools that enable sales efficiency and productivity 
• Partner with our insights and data science teams to develop a deeper understanding of the customer and field audiences and surface and action new opportunities to improve GTM efficiency
• Manage the planning and execution of commercial initiatives and track performance, including risk evaluation and mitigation process, to enable improvements to sales velocity and customer success 
• Identify opportunities to deepen our cross-functional partnerships to help maximize scale and leverage as our offerings grow

Qualifications

Basic Qualifications 

• BS/BA degree or equivalent experience 
• 6 + years of experience in relevant product, marketing, sales or business strategy roles

Preferred Qualifications 

• Product Marketing experience in a SaaS marketing or two-sided marketplace is a major plus
• Comfort in working with and supporting B2B enterprise sales organization 
• Proven ability to succinctly synthesize data, develop recommendations, create presentations, and break down complex structures into digestible and relevant points for a diverse set of audiences
• A strategic thinker with strong business judgment and analytical skills who can problem-solve in real-time 
• Comfort with ambiguity and a dynamic, fast-moving environment
• Apply a customer-centric lens at all times to govern decision-making and when evaluating trade-offs 
• Superb organization and project management skills and the ability to manage multiple partnerships and work streams at once

Suggested Skills:

• Analytical & Data collection 
• Written & Verbal communication
• Operational Rigor

LinkedIn is committed to fair and equitable compensation practices.

The pay range for this role is $121,000 to $188,000. Actual compensation packages are based on a wide array of factors unique to each candidate, including but not limited to skill set, years & depth of