Analyst, Senior - NIQ BASES, Demand & Shopper Solutions (Open to US NIQ & GfK INTERNAL Associates Only)

Company Description

REFID162136

Preferred location:  Chicago, IL or Cincinnati, OH; US remote--must physically be in US

Please kindly note, the following job advertisement is intended exclusively for internal combined-Company existing employees of NIQ & GfK. If you are not an existing NIQ or GfK employee we regret to inform you that your application for this position will not be considered. However, we encourage you to explore other opportunities that align with your qualifications and career aspirations, within our organization.

Job Description

About this job

Innovation matters. With best-in-class research and predictive analytical tools, BASES is at the core of our client's new product ideas, product messaging that inspires action, product development and validation, and optimal launch strategies. On the BASES team, you will work with industry leading marketers and see your work come to life.  If you want to influence the direction of a new product, the strategy of how to launch, or how best to reinvigorate a struggling brand – at BASES, you can.

Be curious. Be collaborative. Be forward thinking.  Join BASES and work with our clients as a consultant, a problem solver, and influence the future of their innovations and brands.

What is the job purpose?

• Execute studies by compiling, analyzing, and interpreting data, writing client reports, and constructing presentations
• Generate polished diagnostic analyses/reports, summarizing BASES conclusions and recommendations in a concise, client-friendly manner
• Support the Account Development team in driving revenue by delivering excellent project work that results in repeat business

Responsibilities

• Execute projects across a variety of clients, meeting agreed-upon milestones
• Be accountable for high-quality client deliverables in partnership with your Customer Success team
• Analyze study results to draft reports and presentations, showing significant growth in ability to create a logical story flow, dig deeper into analytical questions, explain results, & uncover the overall story on larger studies
• Summarize data for the production of tables, charts, and graphs
• Develop a strong understanding of BASES Demand Solutions tools and processes, and modeling techniques, within the first 6 months of the job and apply this understanding to client deliverables
• Handle project-related client correspondence as needed
• Participate in client discussions/presentations and work through implications and recommendations based on the data
• Support value-add and meta-analyses
• Support special projects and thought leadership initiatives
• Participate in exclusive professional development opportunities focused on gaining a business perspective, diversity, inclusive leadership, and continuous mentorship
• Make a difference by becoming a problem solver, a consultant, and the voice of NielsenIQ’s inclusive culture for our clients

Qualifications

• Minimum Bachelor’s Degree holder in Marketing, Economics, or relevant disciplines
• 1-2 years of experience working at NIQ
• Proficiency in Microsoft Office (Excel, PowerPoint)
• Strong critical thinking skills with an ability to translate large amounts of data into easy-to-understand and actionable presentations
• Strong storytelling skills
• Demonstrated active role in seeking input from diverse thoughts, backgrounds, and outcomes
• Passion for understanding consumers and market research
• Passion for learning and applying new technologies to business solutions
• Proven problem-solving skills using deductive reasoning, understanding hierarchical relationships, and identifying gaps in logic
• Strong oral and written communication skills
• Demonstrated project management skills and ability to manage multiple priorities

Our Benefits

• Flexible working environment
• Health insurance
• Parental leave
• Life insurance

Additional Information

About NIQ

NIQ is the world’s leading consumer intelligence company, delivering the most complete understanding of consumer buying behavior and revealing new pathways to growth. In 2023, NIQ combined with GfK, bringing together the two industry leaders with unparalleled global reach. With a holistic retail read and the most comprehensive consumer insights—delivered with advanced analytics through state-of-the-art platforms—NIQ delivers the Full View™.

NIQ, is an Advent International portfolio company with operations in 100+ markets, covering more than 90% of the world’s population. For more information, visit NIQ.com.

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