Web Marketing Specialist

<h3>Job Overview:</h3><p>As a Web Marketing Specialist, you will be a key player in the rapidly growing global marketing team as we take more of our portfolio into new markets. You will be responsible for developing the international marketing projects.<br/></p><p><br/></p> <p><strong>The role</strong></p> <ul> <li>Operation of various web advertisements (SNS, affiliate, etc.)</li> <li>Creative direction and verification and analysis of ad distribution data</li> <li>Manage of display and listing ads and analyze ads serving and distribution data</li> <li>Reference point for anglophone countries regarding marketing and advertising strategies</li> <li>Various other game marketing-related project tasks, depending on skill set and preferences</li> </ul> <p><strong>We offer</strong></p> <ul> <li>Autonomy and ownership: you can be solely responsible for the web marketing of our game distributed on "G123"!</li> <li>Purpose-driven work: The chance to contribute to our growth in the the global video game industry, using cutting-edge technologies such as our internal AI ads tool</li> <li>Career advancement: We offer rapid promotions for those contributing to the international expansion</li> <li>Evolving responsibilities matching your personal skills to build your own path</li> </ul><p><strong>Requirements</strong></p><ul> <li> <strong>English</strong> : Native Proficiency</li> <li> <strong>Japanese </strong>: Professional Proficiency (<strong>JLPT N1, N2 or equivalent</strong>)</li> <li>Web marketing experience, especially in the video game industry<strong> (1 year or more)</strong> </li> <li>SEM advertising operation experience</li> <li>A strong understanding of ad serving and marketing in U.S. or Korea or Taiwan</li> <li>Ability to write compelling and creative content in English and Japanese</li> <li>Passionate gamer with knowledge of video game terminology and language (RPGs)</li> <li>Knowledge of Japanese otaku culture</li> <li>Ability to adapt to a fast-paced, multicultural environment where growth and change are constant</li> <li>Flexibility, ability to deal with uncertainty and prioritize tasks</li> </ul><p><strong>Good to have</strong></p> <ul> <li>Fluency in other languages</li> <li>Marketing promotion experience</li> <li>Writing press releases / copywriting (in English) experience</li> <li>Japan-related experience</li> </ul><p><strong>Benefits</strong></p><ul> <li>Visa sponsorship</li> <li>Free lunch catering (*after 3 months of employment) and breakfast</li> <li>Free in-office Starbucks, tea, drinks, snacks, sweets &amp; vitamins/supplements</li> <li>Modern office space in the heart of Tokyo, with views of Tokyo Tower and Mount Fuji</li> <li>Industry-leading work-life harmony: overtime is rare and discouraged</li> <li>Commute expenses covered</li> <li>30,000 yen rent support if you live 2 stops from Roppongi 1-chome or Kamiyacho stations</li> <li>Bonus for continuous employment (50,000 yen/month added to base salary after 5 years of continued employment)</li> <li>Health insurance</li> <li>Diverse &amp; international environment</li> <li>Working hours: 10:00 – 19:00, Monday to Friday (in-office)</li> </ul> <p><strong>Salary</strong>: 5M ~ 8M JPY/year base pay (depending on skills and experience), bonus once a year based on company and individual performance</p><p><br/></p> <p><strong>Interview process</strong>: *subject to change depending on situation</p> <p>Document Screening → First interview (English) → Assignment in-office or remote → Final interview with Team Manager (Japanese)→ Offer</p><p><br/></p><h3>About CTW.inc</h3><p>Founded in 2013, CTW is Japan’s No.1 browser game company. Our primary service is the G123 IP game platform which publishes video games based on famous Japanese IP.</p><p>We’ve been experiencing steady growth in revenue in the past few years as our player base has exploded to over 50 million users worldwide.</p><p>We must grow quickly to keep up with market demand.</p><p>Our CEO founded and named this company with the aspiration to "Change the World." As a fast-growing startup, we hope our team will drive themselves to try new things and accelerate their careers to match the rapid expansion of the company.</p><p>Our core values are</p><p>- ambition<br/>- drive<br/>- simplicity</p><p>With global hits like Vivid Army, Queen's Blade, and many more, we’re looking to go from a market leader in Japan to an industry leader globally!</p>