Jobs and Careers
LE
Senior Product Marketing Manager
LeadVentureUnited States, United Statesfull_timeVerifiedPosted 16 Dec 2025
About the role
We’re looking for an experienced Senior Product Marketing Manager to shape how our products are positioned, launched, and sold at Leadventure. This role sits at the intersection of product, sales, and revenue marketing, ensuring our solutions are clearly understood, differentiated, and compelling to the right buyers. This is a role for a strong operator—someone who can turn product complexity into clear value, enable sales teams to win, and help the business go to market with focus and confidence. As Senior Product Marketing Manager, you will own product positioning, messaging, and go-to-market execution across key products and verticals. You’ll partner closely with Product, Sales, Revenue Marketing, and RevOps to ensure launches land, sales teams are enabled, and customer value is clearly articulated throughout the funnel. You will be both strategic and hands-on—defining narratives while also producing the assets and enablement that drive real impact. What You’ll Do:Product Positioning & Messaging
- Own positioning and messaging for products and solutions across priority markets and verticals
- Translate product capabilities into clear customer value and outcomes
- Develop differentiated narratives grounded in customer needs and competitive context
- Lead GTM planning and execution for new products, features, and enhancements
- Partner with Product, CSM, and Sales to ensure launches are focused, coordinated, and measurable
- Create launch plans that include messaging, enablement, campaigns, and internal readiness
- Equip Sales and BDR teams with the tools they need to win, including:
- Pitch decks and talk tracks
- Competitive battlecards and objection handling
- Use cases, case studies, and proof points
- Partner closely with Sales leadership to gather feedback and continuously improve enablement
- Own competitive research and analysis
- Translate insights into actionable guidance for Sales and Marketing
- Help the organization understand where we win, why we win, and where we need to improve
- Develop deep understanding of ICPs, buyer personas, and customer journeys
- Partner with Customer Success and Product to surface insights from the field
- Use insights to inform positioning, campaigns, and roadmap conversations
- Work closely with:
- Product Management on roadmap and launches
- Revenue Marketing on campaigns and pipeline support
- RevOps on enablement alignment and feedback loops
- Act as a connective tissue across teams to ensure clarity and consistency
- Leverage AI tools to accelerate research, content creation, and analysis
- Stay current on modern PMM practices and tools to improve efficiency and effectiveness
- 5+ years of experience in B2B SaaS product marketing
- Bachelor’s degree in marketing, business, or equivalent experience
- Has actually led launches end to end, not just written messaging docs
- Comfortable pushing sales teams forward with clear narratives, talk tracks, and proof (you earn trust instead of forcing compliance)
- Exceptional at turning complexity into clarity, especially when products, stakeholders, or priorities are messy
- Communicates with confidence and conviction, whether in a deck, a Teams thread, or a room full of execs
- Naturally cross-functional and highly likable (you can influence product, sales, and leadership without stepping on toes or burning goodwill)
- A true operator: sees gaps, takes ownership, and moves things forward without waiting for perfect direction or permission
- Ability to travel up to 20-25%
- Experience in growth-stage or PE-backed SaaS
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