Senior Manager, Account Management

The Senior Manager, Account Management is responsible for leading, managing, and coaching a team of 3-5 Account Managers, as well as owning a key portfolio of accounts for the agency. 

This includes ensuring successful delivery of digital marketing services across their team’s book of business - and managing the overall efficiency, revenue growth, strategic direction, and profitability for their portfolio of clients. 

This position requires a strategic, innovative, and organized leader that can inspire teams and streamline efforts cross-functionally. This individual can identify solutions to complex business needs and manage client escalations to retain accounts and drive growth. The  Senior Manager fosters collaboration, builds relationships, and achieves stakeholder buy-in, both internally and externally, to deliver satisfaction and value to 829’s clients.

What You'll Do

Lead, manage and coach 3-5 account managers of varying seniority, providing guidance, mentorship, and ongoing professional development. This includes:

• Leading weekly team meetings
• Encouraging  a culture of teamwork, collaboration, and intellectual curiosity
• Running SWOT analyses
• Overseeing team projects that help improve the department’s operational efficiency 
• Monitoring and reporting on team performance for CS leaders 
• Supporting the team with client deliverables (including QBR presentations)
• Conducting individual weekly check-ins and reviews
• Providing clear feedback, and establishing goals and objectives

Directly own a portfolio of ~5-6 accounts. This includes:

• Serving as a strategic leader within the Account Management department, contributing extensive expertise in digital strategy and omnichannel marketing
• Staying up to date with the latest industry trends and best practices in account management and digital marketing
• Transforming brand strategies into digital experiences that captivate and engage audiences
• Developing and managing client relationships, serving as a strategic partner and trusted advisor
• Communicating 829’s value proposition, capabilities, and processes to help grow current and prospective accounts
• Overseeing and managing the strategy and execution of paid and organic campaigns (across search, social, display, email, content, design, and programmatic) to drive client satisfaction, retention, and growth
• Directing and managing daily workflow from strategy and development to execution, maintenance, and optimizations
• Leveraging experience in leading cross-functional teams/projects to ensure client needs are met and projects are delivered on time and within scope
• Demonstrated expertise in managing team and client utilization, optimizing resources, and ensuring efficient project planning within a digital marketing setting
• Reviewing client deliverables for quality, ensuring recommendations and work products are sound and viable
• Achieving KPIs for clients and demonstrating value externally through ongoing reporting and business reviews, providing data insights, predictive analysis, and strategic planning on a quarterly basis
• Assisting with generating new revenue from existing clients by upselling and cross-selling
• Implementing tools and processes for enhanced account management and providing comprehensive training for the team

• Bachelor's degree in business administration, marketing, or a related field
• 6+ years of experience in account management, preferably in a digital marketing agency
• A minimum of 2 years managing direct reports
• Exceptional leadership and communication skills, with the ability to lead and motivate cross-functional teams
• In-depth knowledge of digital marketing principles, including PPC, social media, SEO, email marketing, and content marketing (experience with PR is a plus)
• Proven experience managing key client relationships / key stakeholders and developing account growth strategies 
• Ability to analyze data and develop insights to optimize campaign performance
• Ability to design analyses with extensive record-level datasets, encompassing advertising impressions, site visitation, and online and offline sales data. Demonstrated expertise in distilling complex insights into clear, logical, and defensible conclusions 
• Ability to think strategically, execute effectively, and deliver high-quality work against tight deadlines
• Strong attention to detail and organizational skills
• Experience with client relationship management tools (such as Salesforce, HubSpot or Marketo) and experience in agile project management methodologies is a plus

Benefits and Perks We Provide

• Remote Workplace. You have the option