Stage - Assitant(e) E-Commerce Marketing Leader (H/F)

Description de l'entreprise

As the preferred partner for window and door automation, SOMFY is committed to inspiring new and better ways of living for all. As a French, family-owned, and independent group, in continuous growth since our creation, we have been world leaders for 50 years and pioneers in home automation. Innovation continuously guides our work and guarantees the excellence of our solutions. We are present in 58 countries, with eight production sites and 17 R&D centers. We are deeply committed to the well-being of our 7,000 employees, we promote their sustainable employability by promoting internal mobility and developing their skills. We foster diversity and inclusion by building on our strong corporate culture.

Description du poste

As part of an international team dedicated to the digital window fashion initiative of the Strategy and Insights department, you will oversee the creation and lead content for our e-commerce websites.

As part of a small international team dedicated to the digital window fashion initiative, you create digital content that will then be deployed in all our partnered e-commerce sites across Europe. You contribute to the optimization of the natural referencing of the e-commerce sites while respecting the values of the various brands.

Reporting to the e-commerce Marketing Leader, your main tasks will be:

1.     Contribute to the improvement of the consumer experience on the e-commerce websites:

·       Create digital content around products, services, and benefits for our customers (customizer, product pages, instruction guides, marketing videos, tutorials, visuals, icons, photos...).

·       Participate in our testing laboratory: Identify improvements (content, UX, prices...) and test them.

·       Competitive monitoring (products, services, content, UX, marketing tools, support…).

·       Watch trends in the world of decoration, interior design, textiles, and smart home.

2. Help gathering customer insights:

• Collecting & analyzing customer feedback through surveys, online reviews, customer service data and social media data.
• Analyzing the digital performance (Google Analytics / SEMrush / Google Search Console).

Qualifications

You are a student in digital marketing training (business school or university), minimum bac 4.

This internship is for you if:

• You are passionate about digital and marketing.
• You are comfortable writing web content.
• You are creative and you have mastered at least one creative software (Photoshop/InDesign).
• You are curious and have a good analytical mind.
• You are rigorous, autonomous, and organized.
• You love teamwork and you are pro-active.
• You are fluent in written and oral English.

Informations supplémentaires

Localisation : Cluses
Durée : 6 mois
Démarrage : avril/mai 2023

La protection des données personnelles de nos candidats est un engagement du Groupe Somfy. Nous demandons donc à tout candidat de nous soumettre sa candidature exclusivement via notre système sécurisé, et non par e-mail ou par courrier postal.