Senior Digital Content Specialist
TrimbleAbout the role
Position Title: Senior Digital Content Specialist
Position Location: Westminister, Colorado or Lake Oswego, Oregon
Position Overview
Are you a word wizard with a strategic mind? Do you get excited about crafting online experiences that captivate and convert? We are seeking a skilled Digital Content Strategist to be the driving force behind the planning, creation and management of compelling content across our website and digital channels.
As the Digital Content Strategist, your core focus will be optimizing the customer experience across digital channels, delivering the right message and content at the right time on the right channel. You will collaborate closely with various teams to ensure our content aligns with business objectives, engages our target audience and drives results.
The ideal candidate will be resilient and comfortable hands-on, analyzing data, testing, iterating and creating modern content practices to move the needle for our digital channels and customer experiences.
Essential Responsibilities
Support management of digital content strategy across Trimble digital properties and marketing-focused experiences
Write and edit website content, including landing pages, blog posts, resource center articles, and other digital assets.
Ensure web content aligns with the brand messaging framework and editorial style guidelines
Perform or analyze keyword research to inform content strategy and optimize for search engines
Assist with QA, auditing, reviewing, and evolving digital content, checking for technical functionality and style consistency.
Support the development of expanded content strategies to leverage original content across channels and marketing efforts
Manage content workflows and approvals; create and maintain editorial calendars to plan and schedule content creation
Coordinate with other content teams across the sector and organization
What Skills & Experience You Should Bring
5+ years of experience in content-related roles, including writing, editing, research, etc.
Proven ability developing content strategies across multiple platforms, formats and audience segments
Experience working in technology or SaaS preferred
Experience work in construction or similar industry preferred
Enthusiasm to take on challenges to help us evolve our digital content strategy across the customer journey and lifecycle
Customer obsessed with a drive to create highly engaging content
Strong baseline understanding of SEO principles and best practices
A proven track record delivering meaningful results in a complex digital ecosystem
Excellent communication skills, both written and verbal
Strong attention to detail and comfortable in a fast-paced, dynamic environment
Demonstrated ability to work effectively with peers and across matrixed teams to lead by influence
Bachelor's degree in Marketing, Communications, Journalism, or a related field, or equivalent work experience
About Trimble
Dedicated to the world’s tomorrow, Trimble is a technology company delivering solutions that enable our customers to work in new ways to measure, build, grow and move goods for a better quality of life.
Trimble’s Inclusiveness Commitment
We believe in celebrating our differences. That is why our diversity is our strength. To us, that means actively participating in opportunities to be inclusive. Diversity, Equity, and Inclusion have guided our current success while also moving our desire to improve. We actively seek to add members to our community who represent our customers and the places we live and work.
We have programs in place to make sure our people are seen, heard, and welcomed and most importantly that they know they belong, no matter who they are or where they are coming from.
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Pay Equity
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Trimble provides the following compensation range and general description of other compensation and benefits that it in good faith believes it might pa
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