Product & Marketing Director

JELD-WEN is currently seeking a Product & Marketing Director to join our growing team.

 

Product & Marketing Director Northern Europe

 

We are seeking a dynamic and strategic Product and Marketing Director to lead and elevate our product management and marketing functions to industry leading standards. This role is crucial in driving innovation, shaping a futureproof organization fit for growth, and aligning our product strategy with market trends to ensure sustainable growth.

 

As the Product and Marketing Director for Northern Europe, you will drive regional business growth while collaborating closely with counterparts in two other regions and the European Marketing and Product Director to take advantage of synergies and platform opportunities. You will prioritize key projects that deliver the greatest value to the business, ensuring alignment with market trends and strategic goals. You will be responsible for defining and executing the product and marketing strategies, delivering profitable product categories and roadmaps, and leading a high performing team. You will champion modern marketing practices, leveraging datadriven insights and innovative approaches to drive customer acquisition, retention, and brand awareness.

 

This is a unique opportunity for a dynamic leader to build a modern, agile, and scalable organization.

 

Areas of responsibility...

 

Strategic Leadership:

• • • • Drive the overall product management and marketing strategy for Northern Europe with regional business goals and market trends.
      • Lead development of a profitable product portfolio that meets evolving customer needs.
      • Create and implement a modern marketing strategy focused on digital transformation, customer centric approaches, and data driven decision making.
      • Work closely with counterparts in other regions and functions to identify synergies and prioritize projects that offer the greatest value for the overall European business.

Product Management:

• • • • Oversee the entire product lifecycle from ideation to launch, including product development, go-to-market strategies, and postlaunch performance.
      • Build and refine product roadmaps, ensuring they align with long-term business objectives and customer demands.
      • Collaborate with cross-functional teams (R&D, Sales, Operations) to ensure seamless product development and execution.
      • Regularly assess product performance and drive continuous improvement initiatives.
      • Identify and leverage market opportunities, competitive insights, and customer feedback to refine product offerings.

Marketing Leadership:

• • • • Mature the marketing strategy to drive brand awareness, customer acquisition and retention.
      • Champion digital marketing transformation and, in partnership with the European digital team ensure the adoption of cutting-edge tools and techniques.
      • Oversee marketing campaigns across all channels (digital, social media, PR, etc.) to maximize impact and ROI.
      • Build and manage the marketing budget, ensuring resources are allocated effectively to achieve business goals.
      • Collaborate with the sales team to ensure marketing initiatives support sales objectives and drive revenue growth.

Team Leadership and Development:

• • • • Lead and inspire a diverse team of product managers and marketers to achie