Personal Brand Content Director

Full-Time Personal Brand Content Director

Watch this 4-min video from Richard – Start here

Are you more than just a videographer?

Do you

•  Study YouTube growth like a game of chess…
• Write copy that hooks attention…
•  And think in terms of strategy, not just content?

If you know you’re that person — this is your shot.

We’re hiring a full-time Content Director to lead all YouTube and content growth for the personal brand of Richard Yu (8-figure entrepreneur, Christian creator, and founder of Impact Clients).

Your mission? Help scale his channel to 1M+ subscribers — while building a content engine that inspires millions and fuels a portfolio of companies on the path to 9-figures.

This is not a junior content editor job.

 This is a high-level leadership role with the opportunity to grow into Chief Content Officer, leading a team of videographers, editors, copywriters, and researchers — and becoming a profit-share business partner of Richard himself.

Role Overview

 Location: Remote + willingness to travel for shoots (preferred)

 Compensation: $6K–$10K/month base + performance-based profit share + equity in media portfolio

 Schedule: Full-time, long-term

What You’ll Actually Do

• Lead the content strategy across YouTube, Instagram, TikTok, and more
• Own the YouTube growth roadmap — scripting, title research, retention optimization
• Shoot and edit high-performing, story-driven vlog/documentary content (in-person preferred)
• Coach Richard during shoots to improve on-camera delivery, retention, and hooks
• Write titles, hooks, and frameworks backed by data — not gut feeling
• Manage a team of editors, videographers, and content creators (you won’t edit everything forever)
• Turn Richard’s life into a scalable media engine that builds his personal brand and drives business results

Requirements

You’re a Fit If You...

• Don’t just edit videos — you think like a marketer and strategist
• Know how to create viral, high-retention long-form YouTube content
• Have strong copywriting instincts (especially for YT titles + storytelling structure)
• Can research, reverse-engineer, and pitch content ideas that are algorithm- and audience-backed
• Have a proven portfolio of YouTube growth results (your own or for others)
• Want to build and lead a team — not just be a solo creative forever
• Align with our mission to build God’s Kingdom through content that inspires a generation
  

What Success Looks Like

• YouTube channel grows from ~150K → 1M+ subscribers in the next 12–18 months
• Every video we drop has an intentional strategy behind it: compelling title, hook, and retention plan
• Richard shows up, presses record — and everything else (prep, editing, publishing) is systematized under your leadership
• You’re building an internal media team that supports a multi-brand business empire — and you’re running it like a CEO of content
  

Long-Term Vision

If you're the right person, this role is a pathway to equity, profit share, and executive leadership inside a rapidly-scaling portfolio of companies.

We're not looking for freelancers or short-term contractors.

We’re looking for a partner — someone who’s hungry to build something iconic with us.

Benefits

$6K–$10K/month base + performance-based profit share + equity in media portfolio





 How to Apply (Read Carefully)

Step 1 – Loom Video (3–5 minutes)

 Answer the following:

• Who are you, and why should we hire you?
• Walk us through your experience with content strategy, editing, and YouTube growth
• What channels have you helped grow — and what did you specifically do to drive results?
• What are your career goals in the next 2 years?
• What would you change/improve about Richard’s current YouTube content?
  

Step 2 – Submit Your Best Work

• Send 2–3 of your best long-form YouTube videos
• Include any content strategy docs, outlines, or retention frameworks you've personally created
• Make sure all links are viewable
  

Deadline: We’re hiring FAST. If you’re reading this, the role is still open. Qualified applicants will hear from Richard or the team within 48 hours.

Let’s build