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Retail Shopper Insights, Analytics & Category Manager

Dollar Shave Club
UKRemotefull_timeVerifiedPosted 11 Dec 2024
💰 $135,000/yr($125,000/yr$135,000/yr)

About the role

ABOUT DSC:

In 2011, we didn't just disrupt the entire shaving industry; we revolutionized it, shattering conventions with a viral video sensation that became the gold standard for humor in advertising. Our trailblazing direct-to-consumer model didn’t just pave new paths—it bulldozed age old industry giants, minting us as a force to be reckoned with.

Dollar Shave Club crafted not just products, but experiences. We made shaving not suck by cutting out all the unnecessary BS that's been upsold to guys for decades. We continued to make great f**king blades and also became the geniuses behind tons of dude-centric products like Ball Spray, offering solutions to problems men didn't know they needed.

Today we continue to expand our international grooming arsenal, and hold fast to the disruptive DNA and irreverent humor that catapulted us to fame. Our global expansion and presence in tens of thousands of retail stores are testaments to our commitment to make the hairy globe a little smoother.

Stop wasting time not working for us and come join the club!

 

ROLE SUMMARY:
The Retail Shopper Insights, Analytics & Category Manager will play a critical role in driving and identifying revenue growth for Dollar Shave Club by identifying brand opportunities, commercializing retail shopper insights and activating its omni-channel sales strategy. In this position, you will be responsible for brand-performance tracking and analytics, retail shopper insights, and retail category management. This is a highly visible and cross functional role across the organization. This role reports directly to the Director of Consumer Insights, with a dotted line to the VP of Sales.


RESPONSIBILITIES:

  • Tracking DSC’s brand performance and competitive landscape; mining POS data, panel, innovation and other syndicated data for a 360-view of the marketplace
  • Providing customer-centric, category-level guidance by leveraging trends and insights to uncover business opportunities which grow both category sales and our customers’ business
  • Driving the brand’s growth by understanding and uncovering distribution and customer marketing opportunities 
  • Translating consumer insights into customer-facing and commercial growth opportunities, e.g. activating on the “club” idea on the retailer level
  • Analytics lead for our DSC-Owned Customer Accounts leveraging each retailer’s individual data portals (Retail Link/Luminate, Target POL, Albertsons, etc.)
  • POS tracking, inventory tracking, and forecasting
  • Delivering Line Review insights and strategy in partnership with sale leaders
  • Driving routine deliverables: monthly scorecard and weekly reporting for top customers
  • Collaborating with the supply team for inventory monitoring; utilizing sales data to evaluate brand performance and to identify category opportunities 

REQUIREMENTS:

  • Bachelor’s Degree in data, data science, or equivalent; MBA or other advanced degrees preferred
  • 4+ years leveraging Walmart, Target and other retailer vendor data portals
  • 4+ years working with syndicated data: IRI, Nielsen, Numerator, Kantar and other sources
  • Experience in shopper insights or an equivalent field
  • Strong proficiency in go-to-market strategies and translating insights into actionable next steps against business objectives
  • Experience in connecting dots among various data sources for a cohesive story; data visualization
  • Experience in a variety of methodologies, including qualitative (e.g. ethnography, consumer journeys, online consumer panels, job to be done, focus groups, in-depth-interviews) and quantitative (review analytics, idea testing, concept screening, path to purchase, etc.) research
  • Experience managing relationships with third-party research agencies
  • Outstanding written, visual, and verbal communication skills
  • Strong influencing skills with leaders, cross-functional teams and suppliers
  • Strong project ownership and management skills; an agile problem solver
  • A strong growth mindset

POSITION TYPE:
This is a full-time exempt position.

WORK ENVIRONMENT:
This is a fully remote position.

SALARY:
$125,000-$135,000 + Bonus

BENEFITS:

  • Comprehensive benefit plans with free premium options, including medical, dental and vision coverage, along with supplemental coverage options
  • Free life insurance, short term disability and long term disability
  • 401(k) plan with a company match of 50% of the first 6% with only 1 year of vesting
  • Unlimited vacation and generous sick time
  • Half day Fridays year-round (subject to business needs)
  • 12 we

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Company

Dollar Shave Club

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