Coordinator, PLAY (Digital Entertainment & Engagement)

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USA TODAY Co., Inc. is a diversified media company with expansive reach at the national and local level dedicated to empowering and enriching communities. We seek to inspire, inform, and connect audiences as a sustainable, growth focused media and digital marketing solutions company. Through our trusted brands, including the USA TODAY NETWORK, comprised of the national publication, USA TODAY, and local media organizations, including our network of local properties, in the United States, and Newsquest, a wholly-owned subsidiary operating in the United Kingdom, we provide essential journalism, local content, and digital experiences to audiences and businesses. We deliver high-quality, trusted content with a commitment to balanced, unbiased journalism, where and when consumers want to engage. Our digital marketing solutions brand, LocaliQ, supports small and medium-sized businesses with innovative digital marketing products and solutions. USA TODAY Co. open roles are featured on various external job boards. When applying to a position at USA TODAY Co., you should be completing an application on USA TODAY Co. Careers via Dayforce. Job postings directing you to complete an application on other external sites may not be valid. To connect with us, visit www.usatodayco.com


Coordinator, PLAY (Digital Entertainment & Engagement)
USA TODAY Co. is seeking a Coordinator, PLAY to join our growing digital entertainment business. Reporting to the Head of Operations for PLAY, this role keeps the wheels turning across teams to help deliver fresh, fun, and engaging content for PLAY — the destination for puzzles, comics, horoscopes, and quizzes.
PLAY brings a little delight to readers’ daily routines through interactive, uplifting entertainment experiences. The PLAY team values creativity, curiosity, and collaboration — we move fast, have fun, and love experimenting with new ideas.
The ideal candidate is organized, curious, and thrives in a collaborative environment where creativity meets execution. This role offers exposure to multiple disciplines across digital media and a chance to grow in operations, content, or audience engagement.
This role is remote and can be based anywhere in the US, except for Alaska and Hawaii.
Responsibilities:
Content & Site Updates
• Make light updates to the PLAY site using the content management system (CMS), such as updating copy, swapping images, or adjusting featured content.
• Partner with Editorial, Product, and Design to ensure updates reflect current campaigns, events, and brand standards.
• Support homepage refreshes, seasonal promotions, and other digital activations that keep PLAY feeling dynamic and current.
• Coordinate and track A/B tests, homepage variations, or other performance-driven experiments in collaboration with Product and Data teams.
• Help brainstorm and test new content formats, visuals, or experiences that encourage audience engagement.
Team Coordination & Communication
• Keep information and deliverables flowing smoothly between Product, Sales, Marketing, Legal, Finance, and Data.
• Maintain trackers, shared documents, and calendars to keep teams organized and aligned.
• Prepare updates that capture progress and next steps for cross functional teams, including leadership.
• Flag potential blockers early and help find quick, practical solutions.
• Build relationships across departments to make collaboration easier and more enjoyable.
Partnership, Campaign & Newsletter Support
• Assist with sponsorship, partnership, and promotional deliverables in coordination with relevant internal and external teams.
• Support contract routing, invoice tracking, and documentation with Legal and Finance.
• Help ensure all teams are ready and informed for campaign launches or content drops.
• Coordinate newsletter operations in partnership with Editorial and Marketing — including scheduling, content updates, and performance tracking.
Efficiency & Innovation
• Use AI and productivity tools to simplify recurring tasks — from organizing information to creating summaries or templates.
• Explore new tools or ideas that could improve how the PLAY team communicates and collaborates.
• Contribute ideas to help streamline processes and strengthen team operations.
Requirements:
• Bachelor's or master's degree in communications, journalism, marketing or related field or equivalent combination of education and experience.
• 4–5+ years of experience in a coordination, operations, or production support role — ideally within digital media, entertainment, or marketing.
• Proven success supporting projects or campaigns that in