Head of Marketing

CloudQuery is seeking a talented Head of Marketing. You’ll play a pivotal role in shaping our marketing strategy, establishing our brand presence, and driving customer acquisition. This is an exciting opportunity to make a significant impact, shape our marketing efforts from the ground up, and contribute to our overall success.

In the near-term, this will be a hands-on, lead role without any managerial responsibilities, but that will change over time as the company grows. CloudQuery is open source software at heart with enterprise SaaS offering.

Responsibilities

• Develop and execute a comprehensive marketing strategy that aligns with the company's growth objectives and brand vision.
• Define and articulate our unique value proposition and positioning in the market.
• Plan and own product launches (new products + product updates), working with our cross-functional team to execute it both internally and externally.
• Manage our acquisition channels including organic, paid media channels (Search, Social, Display), influencer campaigns, affiliate marketing, and anything appropriate for a developer focused brand, audience and message.
• Plan and execute 3-4 key conferences a year to drive visibility and engagement.
• Responsible for our sales pipeline generation numbers and our self-serve acquisition numbers.
• Drive SEO strategies to increase organic search rankings and improve website traffic and visibility.
• Analyze data and metrics to identify trends and use these to create insights that can inform how we optimize campaigns and drive growth.
• Utilize marketing automation tools and CRM systems to segment audiences, deliver personalized campaigns, and nurture leads throughout the customer journey.

Requirements

• 6 + years of experience in marketing with at least some experience in B2B SaaS Company, Bonus: worked at developer tool company.
• Strong understanding of the developer landscape and channels (StackOverflow, GitHub, documentation, reddit, hackernews, dev.to, blogs, etc.)
• Proven track record of driving product adoption, revenue growth, and user acquisition through effective marketing strategies.
• Data-driven mindset with strong analytical skills and proficiency in marketing analytics tools and platforms.
• Proficiency in digital marketing channels, including digital advertising, social media, email marketing, and SEO.
• Experience with marketing automation tools, CRM systems, and A/B testing platforms.
• Ability to thrive in a fast-paced and rapidly evolving start-up environment, wearing multiple hats and managing competing priorities.

Benefits

• Remote-first company!
• Competitive pay with significant options pack upside.
• Remote-friendly environment and culture that nurtures company and team events to stay connected
• Lots of responsibilities with tons of opportunities for advancement!